More Industry News articles

It was the start of a new series of Waking The Dead last night on BBC One, and it was easily the most watched programme in the 9pm slot, with a peak of 6.8 million adults.The crime drama, starring Trevor Eve, had a 28.5% viewing share between 9pm and 10pm.Over on ITV1 at the same… Continue reading Return Of Waking The Dead Finishes Off The Fixer

An opening session of the C Squared Venice Festival of Media featured Mike Murphy, vice president, global sales, Facebook, in conversation with media journalist, Jonah Bloom.Murphy was eloquent and confident as one would expect; ducked a few audience questions on sales revenue (and the proportion contributed via the MSN Sales deal) – as one might… Continue reading Venice Festival Of Media Looks At Facebook

Hitwise, the online competitive intelligence company, has announced the most popular websites from more than 50 industries in the UK during 2007.The Hitwise UK Annual Online Performance Awards acknowledge the most successful websites as categorised in Hitwise’s key industries, defined by the percentage of user visits a UK website received between January and December 2007.Also… Continue reading Hitwise Announces Online Performance Awards

Consumers are more loyal to programmes than TV channels, according to the results of Accenture’s inaugural Global Broadcast Consumer Survey.The survey found that although television remains the predominant mass communications device worldwide, with 97% of respondents watching TV in a typical week, consumption patterns vary based on a number of factors including geography, age and… Continue reading Viewers More Loyal To TV Programmes Than Channels

Tony Moretta has been appointed to the role of chief executive of the Digital Radio Development Bureau, taking up the post in June.Moretta has spent the past five years as general manager of broadcast at National Grid Wireless, where he was responsible for the commercial side of the broadcast business.In his role at National Grid… Continue reading DRDB Appoints New Chief Executive

Google’s plans to scrap advertisers’ exclusive right to bid on key words for their own brands have been met with criticism from the IPA.From 5 May any advertiser or agency will be able to bid on trademarked single words in the UK and Ireland (see Google To Allow Keyword Bidding On All Search Terms). Previously,… Continue reading IPA Slams Google’s Key Word Search Plans

The IPA’s latest Bellwether Report, for the first quarter of 2008, reveals that current budgets have been revised down for the second consecutive quarter. Weaker than expected sales, subdued consumer spending, and ongoing concerns about the health of the UK economy have driven this cost-cutting, said the report. The ‘All other’ category, which includes ‘below-the-line’… Continue reading Q1 2008 Bellwether: Marketing Budgets Cut For Second Consecutive Quarter

ITV1’s decision to screen a US import in a primetime slot for the first times since late 90’s paid off with impressive ratings for its opening episode. Centering on a pie maker who has the power to bring the dead back to life, the first edition of the comedy drama Pushing Daisies pulled in 5.2… Continue reading Daisies Leaves ITV1 Smelling Of Roses

Almost 90% of the UK online population watched over three million internet videos in December, according to new data from comScore.The figures show that Google’s YouTube remained the market leading video site in the UK, US, Canada, France and Germany.In the UK, the BBC is the second most popular source of video, indicating the popularity… Continue reading Almost 90% Of UK Web Users Watch Video Online

Ashley Highfield, the director of future media and technology at the BBC, is leaving the corporation to become CEO of the joint venture video-on-demand service from ITV, Channel 4 and BBC Worldwide, Kangaroo.Highfield, who will be responsible for the roll-out of the new service, will replace interim chief executive Leslie MacKenzie.Kangaroo is understood to be… Continue reading Highfield To Leave BBC For Kangaroo