Bauer Advertising has named Derek Hewitt, formerly of News International, as its new radio trading director.Hewitt has 20 years experience in the industry, most recently working as a client development manager on exclusive deals with Mars and Kimberly Clark.He was influential in growing News International’s portfolio of non-spending clients from £2 million to £14 million… Continue reading Bauer Advertising Hires New Radio Trading Director
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The new embedded media player – activated on BBC news and sports websites just a month ago – has seen daily unique users and plays increase by more than 50%.Video and audio clips are now integrated in to the story to put more emphasis on breaking news and live events, while allowing users to access… Continue reading BBC’s Embedded Media Player Sees Audiences Soar
The BBC has revealed that it kept £106,000 made from phone-ins which was supposed to go to charity.It added that the money has now been paid with interest to the charities.The news comes hot on the heels of Ofcom’s record fine for ITV over its part in last year’s phone-in scandal (see ITV Handed Record… Continue reading BBC Kept Phone-In Charity Money
The winners of the PPA editorial and publishing excellence awards have been announced at last week’s ceremony at Grosvenor House, hosted by impressionist John Culshaw.Grazia magazine, Legal Week and Asos.com came out with top prizes in their individual categories.Bauer’s Grazia was named COMAG consumer magazine of the year, with judges praising it for being “unique”… Continue reading Winners Revealed In PPA Awards For Editorial And Publishing Excellence
Sky One’s revival of 90’s entertainment show Gladiators drew an impressive audience of over one million adult viewers.The show – featuring brand new gladiators – was watched by an average audience of 1.02 million, with viewing peaking at 1.11 million for the final fifteen minutes.Earlier on Sunday evening, Sky One’s other new entertainment show Don’t… Continue reading Gladiators A Ratings Winner For Sky One
New research from Nielsen Mobile reveals that 44% of UK mobile phone subscribers belong to an online social network.Of this group, 25% use their mobile phone for social networking-related activities.Around 812,000 Britons each month, or 1.7% of all UK mobile subscribers, visited a social networking website using their mobile during the first quarter of 2008,… Continue reading 44% Of UK Mobile Subscribers Belong To Online Social Networks
Total worldwide revenue from user-generated video (UGV) is expected to eclipse $1.2 billion by 2012, according to a new report from In-Stat. The high-tech market research firm adds that with expectations of higher quality content (eg HD video) and increasing file size maximums, the demands on bandwidth will likely continue to grow at a faster… Continue reading Worldwide UGV Revenue To Eclipse $1.2bn
The increasing deployment of IPTV services will see the pay-TV market in Western Europe enjoy a modest rate of growth in the number of households subscribing to pay-TV services, according to the latest research published by Analysys Mason. According to the Analysys Mason report, Pay TV in Western Europe: market sizings and forecasts 2005-2013, the… Continue reading IPTV To Drive Take-Up Of Pay TV In Western Europe
IPC’s woman&home has named Zoë Levey, former promotions director on Conde Nast’s Vanity Fair, as their new head of marketing following an internal move by Faith Hill.Levey has a strong background in glossy magazines, including seven years at Natmags, where she worked on several titles such as Harpers & Queen and Esquire.She said: “This is… Continue reading woman&home Appoints New Head Of Marketing
The MediaTel Group ‘Future of Media Research’ seminar takes place on May 21, with tickets for this full day event selling fast.The morning session, chaired by Torin Douglas, media correspondent for BBC Radio, will see a panel discussion looking at the question of whether research addresses the core issues in today’s media industry.This will be… Continue reading MediaTel Group To Hold ‘Future of Media Research’ Seminar
