The Deloitte review into ITV’s premium rate services (PRS) has found serious editorial issues in three ITV programmes: Soapstar Superstar; Ant and Dec’s Saturday Night Takeaway; and Ant and Dec’s Gameshow Marathon 2005.The Deloitte review also highlighted serious technical issues around the use of red button for voting and the late arrival of SMS text… Continue reading Deloitte ITV Review Highlights Serious Editorial Issues
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Location-based services (LBS) such as navigation, represented 51% of the $118 million in US revenue that downloadable mobile applications (such as LBS, weather applications, chat/community, and personal organisation tools) generated during Q2 2007, according to new research from Telephia. The report adds that many consumers may not realise the utility of a navigation application on… Continue reading Navigation Is Top Downloadable Mobile Application
Yahoo! has reported Q3 pre-tax profits of $151 million (£74.2 million), a decline of 5% year on year, although it said that there are signs of its online advertising business gaining momentum. The company’s revenue from display advertising grew at nearly 20% in the first three months after almost five quarters of decelerating growth. Marketing… Continue reading Yahoo! Reports $151m Pre-Tax Profit
The BBC’s iPlayer, the online TV catch-up service, is to include video streaming for PCs and Macs when it is launched later this year, following a deal with Adobe.The service will be available on Macintosh and Linnux, as well as Microsoft Windows. It had been initially aimed at being compatible with only Microsoft XP, causing… Continue reading iPlayer Signs Adobe Deal To Make Service More Accessible
The number of people watching internet TV has increased steadily year on year, suggesting a healthy future for this technology, according to Continental Research’s Autumn 2007 Internet & Convergence Report. In particular, the number of people watching shows they have previously downloaded from the internet has doubled, from 1.3 million in 2006 to 2.4 million… Continue reading Internet TV Growing Strongly
The return of MI5 drama Spooks to BBC One lured more than 5.8 million adults to the channel last night, giving the station a 28% viewing share between 9pm and 10pm.The high adrenaline series with its far-fetched but exhilarating plot lines was the most watched programme in the timeslot, up against Britain’s Biggest Storm on… Continue reading Return Of The Spooks Lures 5.8 Million
Free high definition broadcasts on the Freeview platform could be available as early as the end of 2009, much earlier than predicted, according to Ofcom’s chief executive, Ed Richards.Speaking at yesterday’s Ofcom Annual Lecture, held by the Westminster Media Forum, Richards said that new technology could allow the Freeview platform to carry substantial amounts of… Continue reading HD For Freeview Sooner Than Planned
The town of Whitehaven in Cumbria today became the first place in the UK to lose its analogue signal as the digital switchover begins.The two-stage process for 25,000 homes in Whitehaven began in the early hours of this morning, when the analogue BBC Two signal was turned off.Four weeks from now, on November 14, the… Continue reading Digital Switchover Begins Today
Dynamic Logic has released new analysis of 32 cross-media campaigns across ten categories, finding that all three media platforms – television, magazines, and online – contribute incrementally to brand metrics, bringing various strengths at different points along the purchase funnel.According to the Dynamic Logic study, TV and online’s contributions were more apparent during the awareness… Continue reading New Research Finds Media Work Best Together In Driving Consumer Purchases
The number of people watching internet TV has increased steadily year on year, suggesting a healthy future for this technology, according to Continental Research’s Autumn 2007 Internet & Convergence Report.In particular, the number of people watching shows they have previously downloaded from the internet has doubled, from 1.3 million in 2006 to 2.4 million in… Continue reading Internet TV Growing Strongly
