There were mixed views on the state of digital outdoor advertising at yesterday’s ‘Future of Outdoor’ seminar hosted by MediaTel Group, with some panellists claiming that the formats were the way forward and others expressing concern that the industry was adopting technology for the sake of it.Tim Bleakley, managing director of CBS Outdoor, believed that… Continue reading Digital Outdoor Debate Sparks Mixed Views
More Industry News articles
Joost has announced that Mike Volpi has been appointed chief executive officer. Volpi succeeds the company’s founding CEO, Fredrik de Wahl, who remains at Joost as chief strategy officer.Volpi joins Joost from Cisco Systems, where he spent 13 years in a variety of strategic management roles.de Wahl said: “Mike brings unparalleled leadership and technology expertise… Continue reading Joost Gets New CEO
Newspaper circulations worldwide rose 2.3% in 2006, while newspaper advertising revenues showed substantial gains, according to the World Association of Newspapers (WAN).WAN said that global newspaper sales were up 2.3% over the year, and had increased 9.48% over the past five years. Newspaper sales increased year on year in Asia, Europe, Africa, South America, with… Continue reading Global Newspaper Circulations Show Rise
After its acquisition of hit Aussie soap Neighbours, Five has lost one of its successful US imports, Prison Break, to Sky One.The digital only channel has acquired the exclusive rights to the next series of the show and is understood to have paid around £500,000 per episode, topping Five, which was paying around £400,000 per… Continue reading Prison Break Escapes To Sky One
The Sunday Telegraph is getting a new look from next weekend, with a new typeface and layout.Unlike the recent relaunch of the Independent On Sunday, the Sunday Telegraph will not have its content or structure changed.Patience Wheatcroft, editor, is quoted by the Guardian as saying: “It’s a redesign of the look of the newspaper, not… Continue reading New Look For Sunday Telegraph
Newspaper circulations world-wide rose 2.3% in 2006, while newspaper advertising revenues showed substantial gains, according to the World Association of Newspapers (WAN). WAN said that global newspaper sales were up 2.3% over the year, and had increased 9.48% over the past five years. Newspaper sales increased year-on-year in Asia, Europe, Africa, South America, with North… Continue reading Global Newspaper Circulations Show Rise
The UK has the most active online population in Europe, with the highest average number of daily visitors (21.8 million), according to new research from comScore. comScore adds that the UK has the highest usage days per month (21 per user), and the highest average time spent per month per user (34.4 hours) in Europe.… Continue reading UK Has Most Active Online Population In Europe
Nielsen Media Research is offering its US clients data showing the impact that DVRs are having on shows broadcast by US networks.The networks called on Nielsen to provide time-shifted data so they could give advertisers an idea of how many viewers were watching live and later in playback mode.Starting this week, Nielsen is offering data… Continue reading Nielsen To Offer DVR Data In US
England’s friendly against Brazil at the new Wembley stadium, which saw the return of David Beckham to the squad, was one of the most watched programmes over the weekend, attracting an average adult audience of more than 7.6 million over the coverage’s duration.The match, which ended in a 1-1 draw after a last minute goal… Continue reading England Team Draws More Than 7.6 Million To BBC One
The UK has the most active online population in Europe, with the highest average number of daily visitors (21.8 million), according to new research from comScore.comScore adds that the UK has the highest usage days per month (21 per user), and the highest average time spent per month per user (34.4 hours) in Europe.The comScore… Continue reading UK Has Most Active Online Population In Europe
