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JCDecaux has signed a five-year worldwide alliance with Unilever. The agreement follows the success of the existing pan-European alliance signed between the two companies in 2002. The five-year alliance will involve the utilisation of JCDecaux’s outdoor networks and a commitment to a strategic partnership in developing and emerging markets. The immediate focus of the deal… Continue reading JCDecaux Signs Worldwide Alliance With Unilever

Each week, NewsLine brings you a round-up of the latest news from the City affecting the media industry.This week’s big City news mainly revolved around SMG, with the company releasing its 2006 financial results and announcing that it is seeking a separate stock market listing for Virgin Radio.SMG said that it wants to focus on… Continue reading Media In The City

Google has acquired Doubleclick, an ad-serving company, for £3.1 billion, more than the £1.76 billion it paid for YouTube last year. Google says that the acquisition will “combine DoubleClick’s expertise in ad management technology for media buyers and sellers with Google’s leading advertising platform and publisher monetisation services”. Sergey Brin, Google’s co-founder and president, Technology,… Continue reading Google Acquires Doubleclick For £3.1 Billion

Digital publishers in the UK experienced a 60% increase in turnover on average in 2006, and are predicting an average of 72% growth for this year, according to the latest membership survey from the UK Association of Online Publishers (AOP). The forecast for 2007 is double what was forecast this time last year, whilst the… Continue reading Digital Publishing Growth Exceeds Forecasts

The latest Bellwether report for the first quarter of 2007 has just been released, recording the strongest upward revision of UK marketing spend for three years. The report, from the Institute of Practitioners in Advertising, says that one in four companies is now reporting an upward revision to total current marketing budgets. In Q1 2007,… Continue reading Q1 2007 Bellwether: Marketing Budgets Show Strong Growth

The Scotsman will this weekend launch a £250,000 advertising campaign promoting record audience figures.Although the newspaper’s year on year print sales dropped by almost 10% in the February ABCs, to 59,092, the title is celebrating its audience beating the four million mark for the first time in its illustrious history.The four million mark was bettered… Continue reading Scotsman To Launch Major Ad Campaign

Thomas Geitner has joined the BBC Worldwide board as a non-executive director. Geitner joined Vodafone in 2000 as an Executive Director with responsibility for global Business Integration. He left the company at the end of last year.Geitner will advise on new media developments, investments and international growth as BBC Worldwide gears up for major digital… Continue reading BBC Worldwide Appoints Non-Executive Director

Q Magazine and its website, Q4music.com, have amalgamated their editorial teams.The magazine, which is top of the music magazine sector, despite a considerable year on year and period on period decline in circulation, according to the latest consumer magazine ABCs (see ABC Results Jul-Dec 2006:Q Mag Remains King Of Music Sector Despite Circulation Decline), has… Continue reading Q Magazine And Q4music.com Meld Editorial Teams

Sir Richard Branson is thought to be the favourite to buy Virgin Radio following yesterday’s decision by its owner SMG to float it on the stock market. According to reports in the trade press, a brand rights ownership clause included in the deal which saw the station originally sold off from the Virgin Group could… Continue reading Branson Could Bid For Virgin Radio

Jay Hunt, controller, BBC daytime and early peak, has commissioned two new entertainment shows intended to bring some “springtime sparkle” to daytime on BBC One and BBC Two.Pop icon Donny Osmond will host Identity, billed as the ultimate mind-game from Reveille for BBC Two.Already a hit in the US, this intense game of impulse and… Continue reading Two New BBC Entertainment Shows