GCap Media and the Walt Disney company have agreed to part company, with the announcement that digital only radio station Capital Disney is to cease broadcasting at the end of June.A statement was read out on-air this morning – the last day of presenter led live broadcasting will be Friday 1 June, with non-stop music… Continue reading Capital Disney To Close In June
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Television start-up Iostar is to reveal today that it is going into liquidation, following its inability to raise £30 million for acquisitions.The company, which Dawn Airey, former head of Channel Five and Sky left at the end of April (see Airey Leaves IostarAirey Leaves IostarAirey Leaves IostarAirey Leaves IostarAirey Leaves Iostar www.iostar.tv
Agencies were left with much to ruminate over at the end of Media Week‘s Media360 conference last week. The position, resources and abilities of media and creative agencies were regularly called into question – and often the criticisms came from within.“I have not yet seen an agency group with a clear view of where digital… Continue reading Thoughts On Media 360: Future Role Of Agencies Examined
The latest study from Telephia and comScore on mobile v PC-based internet usage reveals that 5.7 million people in the UK used a mobile device to go online during January 2007 compared to the 30 million people age 15 or older who accessed the web from a PC (either a home or a work machine).… Continue reading 5.7 Million Use Mobile Internet In January In UK
Each week, MediaTel INSIGHT brings NewsLine readers a round-up of the latest news from the City affecting the media industry.The new online television service Joost (see Joost Ready For Lift Off) revealed that it five parties invested $45 million in the company.Index Ventures, a European capital firm, Sequoia Capital, which has invested in Yahoo! and… Continue reading Media In The City
So said Phil Georgiadis, managing partner of Walker Media at the Media Week Media 360 conference in Wales last week. Georgiadis’ point was that this led to advertisers diverting some of the money assigned to marketing their brands into search and away from traditional brand building media.The PR that Google has overtaken Channel 4 is… Continue reading Thoughts On Media 360: “It Is Dangerous To Think Of Google As A Medium”
Telecommunications giant BT has unveiled its biggest advertising campaign of the year so far – a multimillion pound national promotion for its IPTV service, BT Vision.The campaign is led by national TV advertising, kick-started by two new 60-second slots The new ads develop the story of Adam and his partner Jane as they each rush… Continue reading Huge Ad Campaign For BT Vision As Service Hits The High Street
EMarketer, the online market research firm, has increased its estimate of US ad spending on social networks to $900 million in 2007. The increase comes from two factors: increased revenue projections for Facebook and additional spending on niche and marketer-sponsored social networks. Between 2007 and 2011, US ad spending on social networks will grow 180%… Continue reading US Ad Spend On Social Networks To Increase
The Advertising Standards Authority (ASA) Annual Report for 2006 has revealed that 2,421 ads were changed or withdrawn as a result of ASA action during the year.Although the total number of complaints lodged with the ASA fell by 14.5% (to 22,429) on the previous year, a record number of ads – 12,842 – were complained… Continue reading Online Ad Complaints To ASA Rise 33% Year On Year
Following reports of alleged dumping of London freesheets, ABC has carried out an urgent review and confirmed that this has been occurring. However ABC is satisfied that the reported figures for April are materially compliant.Both Associated Newspapers and News International made any video and photographic evidence available to ABC as soon as the review was… Continue reading ABC Confirms London Freesheet Dumping
