JCDecaux has signed a five-year worldwide alliance with Unilever. The agreement follows the success of the existing pan-European alliance signed between the two companies in 2002. The five-year alliance will involve the utilisation of JCDecaux’s outdoor networks and a commitment to a strategic partnership in developing and emerging markets. The immediate focus of the deal… Continue reading JCDecaux Signs Worldwide Alliance With Unilever
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The Scotland On Sunday newspaper has launched a new 40-page magazine to sit alongside the two existing magazines in the title’s package, AtHome and Spectrum.Review magazine will be packed with films, books, television, arts news and features, building on the paper’s existing Review section.It is said to be younger, fresher, and more energetic, whilst continuing… Continue reading New Magazine To Boost Scotland On Sunday’s Circulation
The latest Bellwether report for the first quarter of 2007 has just been released, recording the strongest upward revision of UK marketing spend for three years. The report, from the Institute of Practitioners in Advertising, says that one in four companies is now reporting an upward revision to total current marketing budgets. In Q1 2007,… Continue reading Q1 2007 Bellwether: Marketing Budgets Show Strong Growth
Google has acquired Doubleclick, an ad-serving company, for £3.1 billion, more than the £1.76 billion it paid for YouTube last year. Google says that the acquisition will “combine DoubleClick’s expertise in ad management technology for media buyers and sellers with Google’s leading advertising platform and publisher monetisation services”. Sergey Brin, Google’s co-founder and president, Technology,… Continue reading Google Acquires Doubleclick For £3.1 Billion
The Audit Bureau of Circulations has announced that it has begun a review of the various rule sets for regional newspapers.At the moment there are two rule sets through which regional newspapers can report; Regional Newspapers Paid, and Verified Free Distribution (VFD).Both of these rule sets detail how copies must be counted and reported; and… Continue reading ABC Begins Review Of Regional Newspaper Rule Sets
Digital publishers in the UK experienced a 60% increase in turnover on average in 2006, and are predicting an average of 72% growth for this year, according to the latest membership survey from the UK Association of Online Publishers.The forecast for 2007 is double what was forecast this time last year, whilst the AOP Census… Continue reading Digital Publishing Growth Exceeds Forecasts
Each week, NewsLine brings you a round-up of the latest news from the City affecting the media industry.This week’s big City news mainly revolved around SMG, with the company releasing its 2006 financial results and announcing that it is seeking a separate stock market listing for Virgin Radio.SMG said that it wants to focus on… Continue reading Media In The City
The warbling falsetto of the final 12 Josephs in Any Dream Will Do attracted an average adult audience of more than 5.4 million to BBC One on Saturday night, gaining far more viewers than ITV1’s reality singing contest Grease Is the Word.The delightfully camp melange of Technicolour dreamcoats gave BBC One a 28.6% viewing share… Continue reading Joseph Makes BBC One’s Dreams Come True
Q Magazine and its website, Q4music.com, have amalgamated their editorial teams.The magazine, which is top of the music magazine sector, despite a considerable year on year and period on period decline in circulation, according to the latest consumer magazine ABCs (see ABC Results Jul-Dec 2006:Q Mag Remains King Of Music Sector Despite Circulation Decline), has… Continue reading Q Magazine And Q4music.com Meld Editorial Teams
Jay Hunt, controller, BBC daytime and early peak, has commissioned two new entertainment shows intended to bring some “springtime sparkle” to daytime on BBC One and BBC Two.Pop icon Donny Osmond will host Identity, billed as the ultimate mind-game from Reveille for BBC Two.Already a hit in the US, this intense game of impulse and… Continue reading Two New BBC Entertainment Shows
