More Industry News articles

The BBC has appointed Media Planning Group as its new media agency, completing a formal review which started in October 2006.MPG will work with the BBC’s marketing department to plan and buy media space for specific marketing campaigns and to provide market insight and analysis.BBC director of marketing, communications and audiences, said: “I am delighted… Continue reading MPG Wins BBC Contract

Emap is creating three digital director roles, for its radio, specialist and lifestyle divisions in order to accelerate its multimedia strategies.Working with the leadership teams in these businesses, Emap says that the new roles will help develop and execute the digital strategy and deliver the profit & loss digital targets across the radio, specialist and… Continue reading New Digital Director Roles At Emap

A high definition access group has started a campaign to make the television technology available to everyone in the UK.The push, which has been labelled HdforAll, has come from a group of broadcasters, retailers and manufacturers, who say that plans to auction off the airspace required for HDTV to work on the Freeview platform means… Continue reading Campaign Group Applies Some Pressure For HDTV Access

The start date for the digital switchover has been announced today by Digital UK, with Whitehaven and the surrounding area of Cumbria having BBC Two switched off on October 17 this year.Speaking today, Ford Ennals, chief executive of Digital UK, said that the remaining three analogue channels will be switched off four weeks later on… Continue reading Digital Switchover Gets October Start Date

Cable TV set top box manufacturers enjoyed a record year in 2006 as cable operators around the world signed up millions of new digital cable subscribers, according to new research from In-Stat. Fuelled by a sharp rise in demand for cable set top boxes in China, worldwide digital cable set top box unit shipments increased… Continue reading Cable TV Enjoyed Record 2006 Worldwide

Total US advertising expenditures in 2006 increased 4.1% to $149.6 billion as compared to 2005, according to data released today by TNS Media Intelligence. Ad spending during the fourth quarter of 2006 was up by 4.2 percent against the same period in 2005, said TNS. Steven Fredericks, president and CEO of TNS, said: “Total advertising… Continue reading US Advertising Expenditures Show 2006 Increase

Almost 70% of women claim that they could not live without the internet, according to new research from IPC Southbank, publisher of women’s monthlies such as Marie Claire and In Style.Southbank’s Web Wise Women research questioned more than 4,000 ABC1 women, finding that they are spending more time on the internet than ever before, with… Continue reading 70% Of Women Couldn’t Live Without The Internet

Aegis has announced that its total revenue increased 14.5% in 2006, to £996.9 million, up from £870 million in 2005. The group’s organic revenue grew 7.7%, with Aegis saying that it the company grew faster than the marketing services industry as a whole, as it has for each of the past ten years. Underlying operating… Continue reading Aegis Records 2006 Revenue Increase

Now publishing director Andrew Sumner has announced the appointment of Beverley Watts as the new online editor of Now.Watts has been assistant editor of Now since its launch in 1996, and will take overall responsibility for the editorial development of www.nowmagazine.co.uk – which re-launched last summer.In this new role Watts will report directly to new… Continue reading Now Gets New Online Editor

Emap Advertising has appointed Adrian Serle as radio sales director, reporting to Karen Stacey, broadcast sales director at Emap Advertising.Serle joins Emap Advertising from Kerrang! 105.2, Emap’s West Midlands-based rock music station, where he was managing director.In his new role as Emap Advertising’s radio sales director, which he takes up on March 19, Serle will… Continue reading Emap Advertising Appoints New Radio Sales Director