JCDecaux could make a bid for Clear Channel Outdoor, which would see it become the world’s largest outdoor advertising company, worth an estimated €12 billion. Last month, the advertising company’s parent Clear Channel Communications, revealed that it had hired Goldman Sachs to conduct a strategic review of the company, which could lead to a sale.… Continue reading JCDecaux Could Bid For Clear Channel Outdoor
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ITV has drawn up two shortlists of candidates for the chief executive job, with three names on each list. According to a report in the Guardian, there is an A list and a B list of possible replacements for Charles Allen. However, the Guardian says that whilst some candidates have been approached by Sir Bob… Continue reading ITV Draws Up Two Candidate Shortlists For Top Job
WPP is to acquire 3.2% of the issued share capital of Spot Runner, the first internet-based advertising agency. WPP said that Spot Runner’s approach to commercial production, media planning and media buying services makes it easy and affordable for local businesses to advertise on TV. WPP added that the investment continues WPP’s strategy of developing… Continue reading WPP Invests In Internet Advertising Agency
NTL Telewest has confirmed that it will shortly enter discussions with ITV regarding a possible merger of the two broadcasters. In a statement released to the London Stock Exchange, the cable giant said: “NTL confirms that it has advised ITV of its interest in exploring a possible combination transaction and has scheduled an in initial… Continue reading NTL Telewest Could Merge With ITV
The Advertising Standards Authority has rejected a complaint that the words “great sound” relating to DAB digital radio were misleading in a leaflet published by digital multiplex operator MXR.The leaflet, illustrating the benefits of DAB, included the subheading “Great Sound”, saying “If you really love music, you want… digital-quality sound – and that’s what DAB… Continue reading ASA Rejects Complaint That “Great Sound” Of DAB Is Misleading
The BBC’s plans for delivery of on-demand content have been criticised by the RadioCentre, the commercial radio industry’s representative body.Whilst accepting that the BBC should play a role in introducing consumers to new means of receiving content, the RadioCentre has cautioned against gifting the BBC a blank canvas with which to dominate the future of… Continue reading BBC’s iPlayer Plans Criticised By The RadioCentre
NTL:Telewest has announced that it is to rebrand itself Virgin Media at the beginning of next year, following the acquisition of the mobile phone operator.NTL:Telewest purchased Virgin Mobile in April this year for £962 million in cash and shares, forming the nation’s first quadruple play broadcaster to offer TV, broadband, fixed line and mobile telephony… Continue reading NTL To Become Virgin Media Early Next Year
Emap Advertising has developed a new research panel to gain consumer insight and aid clients in maximising the effectiveness of their campaigns.“The Inside”, which will go live from 15 November, will consist of a panel of 10,000 + members, aged 15 years and over, who have been recruited from a wide range of Emap’s media… Continue reading Emap Advertising Launches New Consumer Insight Panel
Freeview has developed a new brand in order to engage with consumers and communicate the central values of the free-to-air digital television service, such as its simplicity and one-off cost.‘Free TV Land’, which has been developed by Branded and design agency 999, carries the strapline “where great TV is free” and will be used across… Continue reading Freeview Develops New Brand To Raise Awareness Of Platform
Microsoft is to enable users of its Xbox 360 games console in the US to download films and TV shows to buy or rent, after signing deals with several TV and movie companies.The software giant has done deals with CBS, Warner Bros Home Entertainment, MTV networks and Paramount Pictures for TV and movie downloads on… Continue reading Microsoft Launches Movie And TV Downloads On Xbox 360
