More Industry News articles

The IPA is still at loggerheads with the IAB and the Association of Online Publishers (AOP) over the late ad copy policy, with the IPA stating the issue cannot be resolved without further industry-wide consultation.The IPA believes that as the voice of internet media owners, the IAB cannot resolve this issue without engaging with agencies… Continue reading Late Ad Copy Policy Row Continues To Rage

Columbus Media International, the first independent global media services company, launches today, made up of BLM (formerly Booth Lockett Makin), Horizon Media of the USA and Cossette from Canada, plus ten other international firms.The group says that it is designed to tackle the issues highlighted by recent ISBA research regarding advertiser dissatisfaction with multinational networks… Continue reading First Independent Global Media Services Company Launches

BT’s revenues grew by 6% to over £19.5 billion in the past year and profit before tax and specific items grew 5% to nearly £2.2 billion. The figures were revealed today by BT chairman Sir Christopher Bland when addressing the company’s shareholders at the annual general meeting at the Barbican, London. Bland described the year… Continue reading BT Revenues Up By 6% For 2005-06

Google is set to challenge MySpace and YouTube with the launch of eight country-specific versions of its video-sharing community website, Google Video.Google Video, which until now only existed Stateside, is to introduce targeted services for the UK, France, Germany, Italy, the Netherlands, Poland, Spain and Canada.The localised approach will offer users a site in their… Continue reading Google Set To Challenge MySpace And YouTube

Associated Newspapers, has made three online acquisitions as part of its continuing strategy of making investments to increase its exposure to key areas of the online advertising market. AN Digital, the new-media division of DMGT, will oversee the three newly acquired website companies. According to DMGT, the AN Digital network reaches an estimated 25% of… Continue reading Associated Newspapers Strengthens Online

The number of people who watch television commercials will be measured for the first time in the US, using a panel of 10,000 households with special set-top recording devices.From November, market research company AC Nielsen will measure the number of people who watch advert breaks, effectively leading to the end of guesswork for media buyers… Continue reading Ad-Break Viewing To Be Measured For The First Time

Sky’s free satellite service will retain its market monopoly, as the launch of the BBC and ITV-backed FreeSat service could be delayed until late next year.BBC director general Mark Thompson has told the cross-party media select committee that no common standard for the service has been agreed upon.“It’s the issue of garnering broad support that’s… Continue reading New FreeSat Service Delayed By More Than A Year

Associated Newspapers has made three online acquisitions as part of its continuing strategy of making investments to increase its exposure to key areas of the online advertising market.AN Digital, the new-media division of DMGT, will oversee the three newly acquired website companies. According to DMGT, the AN Digital network reaches an estimated 25% of all… Continue reading Associated Newspapers Strengthens Online

Ofcom has said that around 400,000 households in the UK will not be able to receive a reliable digital terrestrial television signal after switchover in 2012, with some unable to receive any signal at all.The communications industry regulator has said that although switchover will significantly improve the availability of digital terrestrial television signal, around 1.5%… Continue reading Households Could Be Without TV Signal After Switchover

Ofcom has said that around 400,000 households in the UK will not be able to receive a reliable digital terrestrial television signal after switchover in 2012, with some unable to receive any signal at all. The communications industry regulator has said that although switchover will significantly improve the availability of digital terrestrial television signal, around… Continue reading Households Could Be Without TV Signal After Switchover