More Industry News articles

Advetising.com, the world’s largest advertising network, has joined Internet Advertising Sales House (IASH), which it says is part of its campaign to set the highest possible standards in internet advertising.IASH was set up in November 2005 to promote the real benefits of online advertising through sales networks and to introduce an effective code of conduct.… Continue reading Advertising.com Joins IASH

Tim Brooks, IPC ignite! managing director, is leaving the company to join Guardian Newspapers Limited as MD in mid September. He succeeds Carolyn McCall, who became chief executive of Guardian Newspapers parent company Guardian Media Group in August. Tim has been running the men’s lifestyle and music division since 2002, producing titles such as Loaded,… Continue reading Tim Brooks Appointed New MD Of Guardian Newspapers Ltd

Love Island last night recorded its highest adult viewing figures since the opening show, with a peak of 2.9 million adults (a 15% audience share) tuning in to the first episode of the evening.An average of 2.8 million adult viewers watched the first instalment of the night, on ITV1 at 10pm, while the second show,… Continue reading Love Island Resurgent Without Big Brother To Bother It

Magazine publishing company Future has cut its profit forecast by more than 20% because of continued weakness in both advertising and newsstand revenues. It says that profit for the current financial year to 30 September 2006 is now considered likely to be approximately £3.5 million below the market’s £16.5 million forecast for earnings before interest,… Continue reading Future Cuts Profit Forecast

Revenues from print classified advertising increased by more than 5% during 2005, a major improvement on the 12% decline recorded in 2004, according to the World Association of Newspaper’s (WAN) third annual Digital Classified Survey. The report also shows that newspapers in developed countries increased overall revenues by 4.2% in 2005 from a year earlier.… Continue reading Print Classified Ad Revenues Increased Over 5% In 2005

Sky Media, the advertising sales division of BSkyB, has expanded its internet advertising business with the acquisition of online sales agency, Aura Sports Ltd.Sky Media says that Aura’s network of sports and entertainment websites Aura will now join Sky’s wholly-owned websites in an enhanced online advertising offering.This is the first time that Sky Media’s third-party… Continue reading Sky Media Acquires Online Sales Agency

US adults whose households have a digital video recorder (DVR) are more upscale than those who do not and are more likely to be heavy readers of magazines and newspapers, according to new data from Mediamark Research Inc (MRI). the Autumn MRI data release said that 8.6% of US adults reported having a DVR in… Continue reading US DVR Households More ‘Upscale’ Than Those Without

Whilst overall television viewing levels continue to show a decline, digital television coverage is growing, according to the IPA’s latest Trends In Television report covering Q2 2006.The report suggests that the major channels continue to suffer from the growth of the non-terrestrial channels, which have significantly extended their patronage over the past year and are… Continue reading IPA Report Shows Continual Decline In TV Viewing

The return of ITV1’s X Factor gave the network a much needed ratings boost on Saturday evening, beating BBC One’s Reality singing contest, How Do You Solve A Problem Like Maria? in the 7pm timeslot.Almost six million adult viewers tuned in to see the start of the new series of the talent quest, taking a… Continue reading X Factor’s Return Gives Much Needed Boost To ITV1

Thelondonpaper, Rupert Murdoch’s free newspaper which is set for its first print run next month, could cost its competitor, DMGT, up to £10 million a year, according to reports in the Observer.The paper reports that analysts have predicted that the Evening Standard owner, which will launch its own freesheet, London Lite, and close Standard Lite… Continue reading Murdoch Freesheet Could Cost Competitor Up To £10 Million A Year