More Industry News articles

Poster specialist Ocean Outdoor has signed electronics giant Hitachi as the latest advertiser to use its giant backlit sites around London.Hitachi will use the 9×9 metre squares at Aldgate, The East Cross route and St Paul’s Church Hammersmith to promote its new high definition TV products, running for two weeks as part of a campaign… Continue reading Ocean Signs TV Firm For Lightbox Campaign

Newspaper publisher Trinity Mirror has revealed a dip in group advertising revenue for the first four months of 2006, with an overall decline of 11.8% in the period year on year. The downturn represents decreases of 13.9% for January, 13.0% for February and 10.2% for March and April. The company has combined its figures for… Continue reading Trinity Announces Dip In Revenues For First Four Months

Media and communications firm Aegis Group has acquired a 70% stake in New Voice, an established marketing and events company in China. The investment sees Aegis purchase the firm for approximately £5.4 million, payable over two years, and subject to performance criteria. In addition, Aegis will also have the option of acquiring the remaining 30%… Continue reading Aegis Buys Majority Stake In Chinese Media Firm

The BBC has reported a record month of online radio listening for March, with more than 20 million hours of content served through its systems during the month.The Corporation recorded 12 million on demand requests over the course of the month, which it claims demonstrates the “enduring popularity” of radio streaming.BBC Radio 1 was the… Continue reading BBC Sees Record Listening For Online Radio

New research from mobile marketing specialist Enpocket claims the majority of 18-34 year olds now engage with brands through their mobiles, with 57% having used a short code to engage with a company, while 60% have accessed mobile content in past 3 months. Working with and global market research firm Harris Interactive, Enpocket’s latest Mobile… Continue reading Young Mobile Users Eager To Engage With Brands

BSkyB has announced record operating profit, up by 15% year on year and reaching £660 million for the year to date.The broadcaster enjoyed net DHT subscriber growth of 40,000 during the quarter reaching 8.1 million, with an 86% rise in Sky+ households and a 76% increase in multiroom households.Revenue was up by 9% year on… Continue reading BSkyB Enjoys 15% Jump In Operating Profit

TV marketing body Thinkbox has ploughed £250,000 into the development of its new website, offering users a database of TV ads and forthcoming programmes, as well as expert interviews, industry directories, case histories and new research data.The new website doubles the content of Thinkbox’s original website, packing in more audio-visual content and seeking to offer… Continue reading Thinkbox Doubles Web Content With £250k Investment

BSkyB has announced record operating profit, up by 15% year on year and reaching £660 million for the year to date. The broadcaster enjoyed net DHT subscriber growth of 40,000 during the quarter reaching 8.1 million, with an 86% rise in Sky+ households and a 76% increase in multiroom households. Revenue was up by 9%… Continue reading BSkyB Enjoys 15% Jump In Operating Profit

GCap Media’s indie music network, Xfm, has secured the broadcast rights to one of the year’s most anticipated concerts, Fatboy Slim’s first gig in Scotland for eight years, due to take place on 24 June at Loch Ness.The indie network, which includes a station in London, and recently launched in Scotland and Manchester, will reach… Continue reading Xfm Secures Landmark Music Coverage For Scotland

Sales of DAB radio sets in the UK have topped the three million mark, according to new figures from the Digital Radio Development Bureau, which reveal continued growth in the sector. According to a study commissioned by the DRDB and conducted by GfK, the three million landmark was reached at the end of March, with… Continue reading Digital Radio Sales Top Three Million