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JupiterResearch’s latest Paid Search and Services Forecast 2005-2010 showed that almost two-thirds of adult internet users still claim they will not pay for content to avoid online advertising. However, the report showed that 31% of the respondents did pay for some form of online content, up by 5% compared to the same time last year.… Continue reading Paid Search To Hit $8.9 Billion In 2010

The first mobile operators are beginning to offer fully fledged internet services to customers on the move, opening up a wide range of possibilities for online advertisers and content providers.The first such move was made by mobile firm O2 last week. The company’s adoption of Japanese firm NTT DoCoMo’s i-mode technology allows customers in Ireland… Continue reading Britain Wakes Up To Mobile Web Services

Television marketing body, Thinkbox, has appointed several high-profile media figures to its board, with Justin Sampson, head of strategic sales at ITV; Nick Milligan, managing director of Sky Media and James Wildman, executive sales director at ids all lending their expertise to the organisation.Also joining the board is Simon Cox, vice president of UK advertising… Continue reading Thinkbox Bolsters Board With Senior Appointments

According to press reports this afternoon, GCap Media has made further staff redundant from its London-based Capital FM todayThe job losses follow the resignation of chief executive and former Capital Radio boss, David Mansfield, who announced his decision to leave the company last month. The radio boss will step down from his position in January… Continue reading Further redundancies reported at GCap

Speaking at the MediaTelINSIGHT TV Technology Seminar, held in association with MediaGuardian, a panel of industry experts discussed the top issues in the television technology marketplace and their implications for the advertising world.The panel, chaired by Steve Busfield, media editor, Guardian Unlimited, was formed of Tess Alps, chairman of PHD; Nigel Foote, managing partner at… Continue reading Majority Of Viewers Still Watch Live TV Despite PVR Uptake

The BBC has begun the second stage of testing for its online TV service, recruiting 5,000 trialists to evaluate the service and provide usage data ahead of a full roll out in the near future.The service, which was first announced by the Corporation in May, will allow users to view television programmes and listen to… Continue reading BBC Enters Second Phase Of Web TV Trial

The MediaTel INSIGHT TV Technology Seminar, held yesterday in association with MediaGuardian, identified six main areas in terms of new emerging television technologies. Personal video recorders (PVRs), video on demand (VoD), high definition television (HDTV), interactive TV (iTV), internet protocol TV (IPTV) and mobile TV were all shown to be increasing in importance in the… Continue reading Emerging Technologies In The TV Marketplace

ITV’s director of programmes Nigel Pickard has decided to continue his role with the broadcaster following a week of soul searching to consider his place after the firm’s management reshuffle.Pickard is reported to have taken last week to consider his position with ITV following Granada chief executive Simon Shaps’ appointment as his superior (see Desmond… Continue reading Pickard Sticks With ITV Following Reshuffle

Havas has distanced itself from chief executive Vincent Bollore’s comments surrounding a possible takeover of media group Aegis, clarifying that the French entrepreneur was speaking in his capacity as chief executive of Groupe Bollore, and not as head of Havas. However, Havas refused to rule out its own approach for Aegis, stating only that Bollore’s… Continue reading Havas Denies Takeover Rumours

Speaking at the MediaTelINSIGHT TV Technology seminar, held yesterday in conjunction with the MediaGuardian, Rahul Chakkara, Head of BBCi, outlined some of the Corporation’s new devices leading the way in interactive television. Chakkara started by discussing three main trends identified by the BBC in consumer television viewing in relation to personal video recorder (PVR) usage.… Continue reading BBC Leads TV Technology Market