Cheaper clothes prices helped push the UK rate of inflation lower during August, according to official figures released today by the Office of National Statistics.The data shows that the Consumer Prices Index dipped to 1.3% last month, down from 1.4% in July, bringing it further below the Bank of England’s current target of 2%.The underlying… Continue reading UK Inflation Inches Lower During August
The government’s media regulator, Ofcom, has today outlined the steps that have to be taken to ensure that UK broadcasters are ready for a fully digital future by as early as 2007. The consultation document, adds weight to previous reports that said, analogue switch-off will become a reality for commercial television stations including; ITV, Channel… Continue reading Ofcom Puts Steps In Place For Early Digital Swith-Over
The Independent is hoping to woo media planners and buyers with a viral marketing campaign and video game designed to raise the profile of its recently launched compact edition and attract more advertising revenue.The ‘Compact Catch’ game has been e-mailed to over 600 key industry figures and the newspaper hopes it will spread further from… Continue reading Independent Targets Planners And Buyers With Viral Push
Four of IPC Connect’s leading women’s weekly titles have come together in a promotion that will see readers offered a £30,000 package of prizes in an attempt to build brand loyalty and drive cross-purchase.The so-called ‘Highlife’ promotion will launch in this week’s issues of Woman, Woman’s Own, Woman’s Weekly and Chat. It will run for… Continue reading IPC Links Woman’s Weeklies For Cross-Title Promotion
Speculation surrounded SMG yesterday, as murmurs amongst city traders suggested that ITV has approached the company and is considering a purchase of its television assets.The rumours served to drive SMG’s share price up significantly, rising by 5.05% to close at 104p. The speculation was sparked by a comment made last week by the UK’s largest… Continue reading Sharewatch: SMG Soars Following ITV Purchase Speculation
class=”article”>Ongoing technological developments are blurring the boundaries between different types of media with television, radio and the internet continually coming closer together. However, convergence also means more choice for consumers who are being faced with an ever increasing range of media opportunities, Mike Sainsbury, the man behind the forthcoming 2004 European Television and Radio Symposiums,… Continue reading NewsLine Column: Convergence Or Divergence?
Consumer magazine publisher, Future Network, has today warned profits have been held back as a result of a weak Dollar, despite pre-tax profits growing by 7% during the first six months of this year. From January to June 2004, pre-tax profit rose to £7.2 million, up from £6.7 million year-on-year, while operating profit rose 9%… Continue reading Future Network Profits Up 7% Despite The Impact Of A Weak Dollar
Advertisers continued to return to television, national newspapers and outdoor in the second quarter of this year as the economic recovery gathered steam.The latest figures from the Advertising Association show that total UK adspend rose by a solid 5.7% year on year to just under £3.7 billion, as confidence slowly returned to the industry and… Continue reading UK Adspend Shows Solid Growth In Second Quarter
After losing out in the Grey Global bidding battle to WPP, shareholders of advertising group, Havas, are saying that the French-based company is looking increasingly vunerable and may be next to be put under the hammer, says the Financial Times. According to the FT, the Havas shareprice rallied yesterday when it pulled out of the… Continue reading Havas May Be Next Under The Acquisition Hammer
BSkyB has agreed to hand control of its beleagured music channels, Flaunt, Scuzz and The Amp, to rival Chart Show Channels following a wide-ranging review of their performance.The deal will see CSC take charge of the day-to-day running of Flaunt, The Amp and Scuzz, but BSkyB will retain control of advertising sales for the channels… Continue reading Sky Hands Over Music Channels But Keeps Advertising Sales
