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Capital Radio has appointed Richard Mintz as marketing director for its developing brand stations, which include Xfm, Choice FM and Capital Gold.The newly created position will see Mintz, formerly of BBC Worldwide and Celedor International, assume responsibility for marketing all three developing brand networks under the guidance of managing director Graham Bryce.Mintz said: “I am… Continue reading Capital Appoints Marketing Boss For Developing Brands

Capital and GWR have named the senior management team that will run the single sales house created as a result of the proposed £711 million merger of the two broadcasters.NewsLine can reveal that Capital Radio’s commercial director, Linda Grant, will take on a similar role at the merged entity, which will sell airtime across 55… Continue reading Capital And GWR Name Team For Single Sales House

UK advertising expenditure is expected to rise by 4.4% next year with online media owners expected to be the main beneficiaries.The latest forecasts from the Advertising Association predict continued growth during 2005 after the industry saw total spend accelerate during the first half of this year, due to increased spend on brand promotions and better… Continue reading UK Adspend Expected To Grow By 4.4% Next Year

IPC Media has secured a ground-breaking deal with Freeview that will see banners promoting its What’s On TV magazine appear on the television platform’s electronic programming guide.The first phase of the deal, secured in partnership with specialist agency Durkin Media, will see What’s On TV take banner advertising on the EPG in set-top-boxes produced by… Continue reading What’s On TV To Advertise On Freeview Programming Guide

The popularity of text messaging in the UK continued to grow during August, despite this traditionally being a quiet period as schools break-up and families head-off on holiday. According to the latest figures from the Mobile Data Association, text messaging figures during the month climbed to record the second highest monthly total for 2004 of… Continue reading No Summer Break For Text Messaging Growth

Media super-regulator Ofcom has today published controversial proposals for the launch of an entirely new public service broadcaster to be run by commercial operators as a rival the BBC in the digital age. The radical suggestion has been put forward as part of a wide-ranging set of proposals designed to protect the future of public… Continue reading Ofcom Plans New Public Service Channel To Rival BBC

Television on DVD (TV DVD) is set to become a new high-growth category, according to a new report, with many US programmes hoping to make a successful transition in to this market, similar to that made by hit-shows Friends and the X-files. According to investment bank, Merrill Lynch, consumer spending on TV DVD is expected… Continue reading TV Shows On DVD Set For High Growth Period

The internet and television have come out on top as the two top media choices for those aged 18 to 54, with well over two-thirds of people saying that they would choose these over radio, newspapers and magazines as forms of entertainment. The Online Publishers Association Generational Media Study was designed to examine how the… Continue reading Internet And Television Come Out As Top Media Choices

The Advertising Association has revised downwards its advertising expenditure forecast for 2005 from 4.9% to 4.4%, as signs of weakening consumer confidence takes hold, which could suggest a slow down in economic activity. As previously forecast, internet advertising is expected to be the fastest medium, however, expectations have been down-scaled since July’s update which predicted… Continue reading AA Downscales Its 2005 Ad Expenditure Forecast

Emap was seen in focus yesterday with shares rising by 1.50% to close at 757˝p after announcing in a trading update that group revenues for the first half of this year are expected to be up 2% due to the success of celebrity gossip magazine Closer (see Success Of Closer Helps Drive Revenues At Emap).Rival… Continue reading Sharewatch: Emap Dips Despite Good Revenue Forecast