More Industry News articles

Telephone companies are now having to make a tough choice between sticking with the communications business or going all-out with a big investment in the television market, according to a new report. The Business Case for Broadband Entertainment report from Analysys says, providers of broadband are weighing up the possibility of streaming television content over… Continue reading TV On Broadband May Prove To Be Risky

Business internet access is expected to drive forward the popularity of the on-line market over the next few years, which has slowed considerably when compared to the astronomical growth rates of the 1990’s, says a new report. According to In-Stat/MDR, internet access take-up rate is predicted to achieve strong single-digit revenue growth until 2008, as… Continue reading US Internet Access Still Growing Thanks To Businesses

Mobile phones are becoming increasingly more than just a communications device, according to a new report from Continental Research, as the number of people using their phone as a camera becomes even more popular. Over the past 12 months, the number of adults in the UK who own a mobile phone has grown to nearly… Continue reading Mobile Phones Not Just Used To Communicate

Revenue from the interactive entertainment market is forecast to generate $41.4 million worldwide by 2009, according to a new report from US market research firm, DFC Intelligence. On-line, video, portable and traditional PC games are expected to drive this market forward over the next five years, as combined sales are predicted to reach £41.4 billion.… Continue reading Bright Future Ahead For Video Games Industry

Online advertising continues to rival the growth achieved by other media, as new figures reveal that US internet revenues for the first six months of this year grew by nearly 40% year on year to $4.6 billion. According to the latest Internet Advertising Revenue report from the Interactive Advertising Bureau and PricewaterhouseCoopers, April to June… Continue reading US Online Advertising Continues Impressive Growth In Q2

Irish ITV franchise, Ulster TV, continued to rise yesterday, building on is success last week to close 2.40% higher following publication of strong interim results. The broadcaster announced an increase of 29% in group profit for the six months to June 2004, as well as predicting a continued increase for the rest of the year… Continue reading Sharewatch: Positive Results Boost Ulster TV

Mobile phones are becoming increasingly more than just a communications device, according to a new report from Continental Research, as the number of people using their phone as a camera becomes even more popular.Over the past 12 months, the number of adults in the UK who own a mobile phone has grown to nearly 8… Continue reading Mobile Phones Not Just Used To Communicate

class=”article”>With media fragmentation making it increasingly difficult for advertisers to reach elusive youth audiences, Peter Miles, chief executive of SUBtv, explains why new media channels are rapidly emerging as the most effective way to tap into the lucrative 16 to 24 market.The recent BARB report that ITV’s coverage of 16-24 year-olds has dropped by 17.2… Continue reading NewsLine Column: Tapping Into The Youth Market

Radio audience measurement body RAJAR has confirmed plans to release its quarterly listening figures earlier in the day following enquiries from a number of commercial radio stations.The move follows concerns raised by a number of large market-listed broadcasters that the release of highly anticipated audience data early to RAJAR subscribers presented the potential for insider… Continue reading RAJAR Revises Data Release Arrangements

Top-Up TV has announced the launch of its first major advertising push on terrestrial television to attract customers to its low-cost subscription service, which is accessible through specially equipped Freeview boxes.The service, which provides Freeview customers with ten extra channels for £7.99 per month, will be boosted by a multi-million pound advertising campaign beginning this… Continue reading Top-Up Targets Terrestrial Viewers With Ad Campaign