More Industry News articles

The impact of personal video recorders (PVR) is expected to hit the UK and more specifically ITV the hardest, says a new report from Merrill Lynch, with television advertising expected to drop in Britain by nearly 4.0% by 2010. The PVR – Rise of The Machines report shows, PVR penetration in the UK is expected… Continue reading UK TV To Be Hit The Hardest By PVRs, Says Merrill Lynch

Broadband is expected to reach 41% of all European homes by the end of 2008, growing from this year’s predicted target of reaching 20% (33.5 million) of all homes, says Strategy Analytics. However, the report Broadband In Europe: Competition Heats Up At Last shows, due to a lack of competition, the smaller ‘more nimble’ countries… Continue reading Broadband To Reach 41% Of European Homes By 2008

A growing number of households in the US are swapping their landline telephone for a mobile phone, according to a new report from Mediamark Research Inc (MRI), as the number of homes without a landline nearly doubles over the last four years. In 2000, 4.2% of households had no landline but this figure has risen… Continue reading Landlines Losing To Mobile Phones

New projections out today from eMarketer show that 2004 is likely to be another boom year for US online advertising, with spending expected to increase by 28.8% year-on-year to $9.4 billion, while 2005 is predicted to climb by 21%. Paid search, which accounts for 42% of the market, is also expected to grow significantly over… Continue reading US Internet Ad Market Set To Grow By 28% In 2004 & 21% In 2005

Advertising on the internet is seeing significant growth but it is set to remain a modest part of newspaper revenues for many years to come, says a new report from the World Association of Newspapers. The Profiting from Digital report from the Shaping the Future of Newspaper (SFN) project says, publishers need to look for… Continue reading Newspapers Need To Be ‘Cleverer’ To Profit From Digital Content

Satellite giant BSkyB suffered a dip in share price yesterday, losing 2.12% to close at 495źp ahead of the launch of its free to air satellite service today.The company’s package of more than 200 television and radio channels is an attempt to compete with the BBC-backed Freeview service, but has been criticised by some analysts,… Continue reading Sharewatch: BSkyB Shares Fall Ahead Of FreeSat Launch

Sky Media has appointed Paul Curtis to the newly created position of deputy managing director, following the departure of Mark Chippendale as head of advertising sales last month.Curtis, currently managing director of Viacom Brand Solutions, will report to Nick Milligan, managing director of Sky Media, with a brief to deliver more integrated solutions to advertisers… Continue reading Sky Picks Curtis As New Advertising Sales Boss

IPC’s veteran music weekly NME has secured Wella ShockWaves as the headline sponsor of its annual awards, which are to be broadcast on Channel 4 early next year.The event will be held on Thursday 17 February in London and will be promoted by a week of programming on Channel 4 featuring highlights from the awards… Continue reading NME Secures ShockWaves To Sponsor Annual Awards

Advertising on the internet is seeing significant growth but it is set to remain a modest part of newspaper revenues for many years to come, says a new report from the World Association of Newspapers.The Profiting from Digital report from the Shaping the Future of Newspaper (SFN) project says, publishers need to look for other… Continue reading Newspapers Must Be ‘Cleverer’ To Profit From Digital Content

Global information and news group, Reuters, has confirmed it is in exclusive talks with telecoms giant, BT about the sale of its financial extranet, Radianz, which was set up as part of a joint venture with communications group, Equant. As part of the deal, Reuters has agreed to purchase Equant’s 49% stake in Radianz for… Continue reading BT To Buy Reuters Financial Extranet