More Industry News articles

Trinity Mirror is bringing the magazine publishing activities of its national newspapers under a new umbrella organisation to be headed by former Hello! editor in chief, Phil Hall.The new consolidated team begins work next week with a brief to produce the magazines within Mirror Group Newspaper’s portfolio, which include the Daily Mirror‘s new celebrity focussed… Continue reading Trinity Launches Magazine Unit With 3am Celebrity Spin-Off

Search targeted marketing network Espotting has secured a deal to provide content and search facilities to internet kiosks installed in McDonald’s restaurants across the UK.The kiosks are due to be installed in 200 locations over the course of the year following successful trials in 26 of the fast food chain’s restaurants. Espotting has developed 10… Continue reading McInternet Deal Is A Tasty Opportunity For Espotting

Trinity Mirror has announced plans to raise the coverprice of its flagship Daily Mirror by 3p to 35p and has revealed that its national newspapers are beginning to see an improvement in advertising revenue.The price of the Daily Mirror will increase from next Monday in an audacious move that will make the paper 5p more… Continue reading Daily Mirror Coverprice To Rise As Group Profits Increase

News International has announced plans to extend the compact Times to the Yorkshire and Tyne Tees regions, in a move that suggests the tabloid edition could soon be available nationally.The scaled-down edition of the paper will be sold alongside the broadsheet Times in the two television regions from next week, in a development that takes… Continue reading News International Extends Sale Of Tabloid Times

Hachette Filipacchi has come together with girl’s portal mykindaplace.com to offer advertisers the opportunity to target teen consumers with integrated magazine and online campaigns.The partnership will also see the two companies run cross-promotional campaigns driving Hachette’s Sugar, tvhits! and ELLEgirl readers to mykindaplace.com – and the website’s users to these magazines.The initiative comes just weeks… Continue reading Hachette Teams With Teen Portal In Advertising Deal

ITV has announced a raft of job cuts that could see up to 400 roles at Central Television made redundant as part of the wide-ranging cost cutting programme at the newly merged broadcaster.The announcement, which was made this morning to staff at the company’s Nottingham studios, comes just days after the appointment of former Bank… Continue reading ITV Plans To Axe 400 Jobs In Cost Cutting Move

Nearly two thirds of the UK’s top one hundred advertisers increased their above-the-line spend last year, in a move that suggests the industry is emerging from the downturn and into a period of growth.Figures from Nielsen Media Research published by Marketing magazine show that total spend rose by a solid 6.3% during 2003 to around… Continue reading Confidence Returns As Top Advertisers Increase Spend

Trinity Mirror has announced plans to raise the cover price of its flagship Daily Mirror by 3p to 35p and has revealed that its national newspapers are beginning to see an improvement in advertising revenue. The price of the Daily Mirror will increase from next Monday in an audacious move that will make the paper… Continue reading Daily Mirror Cover Price To Rise As Group Profits Increase

Stocks in WPP rose by 1.39% yesterday to 618˝p ahead of full-year results due to be announced on Friday. The global advertising and marketing network is expected to post pre-tax profits of £454 million on revenues of £4.04 billion following dismal performance in 2002 pre-tax profits fell by 50% to £205 million.The newly merged ITV… Continue reading Sharewatch: WPP Climbs Ahead Of Financial Results

Charles Allen’s position as ITV chief executive looked secure last night after newly appointed chairman, Sir Peter Burt, said he had no intention of attempting to oust his second in command.The former chief executive of the Bank of Scotland said he was confident that Allen was capable of helping ITV face the considerable integration challenges… Continue reading New ITV Boss Claims Allen Is Safe As Chief Executive