WPP chief executive, Sir Martin Sorrell, is expected to signal the end of the worst advertising downturn in living memory when he announces the marketing group’s full year results later this week.Sorrell is usually reluctant to be overly upbeat when predicting the industry’s fortunes and has so far refused to call an end to the… Continue reading Sorrell Set To Signal Start Of Advertising Recovery
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Channel 4 chief executive Mark Thompson has quashed rumours that he is planning to apply for the position of BBC director general left vacant following the resignation of Greg Dyke last month.The former BBC director of television, who was one of the early favourites to succeed Dyke, said he was in no hurry to return… Continue reading Thompson Claims He Is Unlikely To Make BBC Move
Mediaedge:cia has appointed ZenithOptimedia boss Tom George as its new managing director, in a move that fills the power vacuum at the top of the WPP-owned media agency.The appointment ends a four month search by chairman Rob Norman to replace former managing director, Matt James, who shocked the industry last September by stepping down after… Continue reading Mediaedge:cia Appoints George As Managing Director
ITV looks likely to announce the appointment of a new chairman as early as next week after reducing the shortlist of names being considered for the high-profile position to just two.It is understood that the nominations committee led by Sir Brian Pitman has whittled the shortlist down to John Gardiner and Peter Burt, both of… Continue reading ITV To Announce Appointment Of New Chairman Next Week
The latest figures from the Mobile Data Association show that sending text messages is still one of the nation’s favourite pastimes with over 71 million messages sent daily throughout January.Text messaging of unprecedented proportions was achieved on New Year’s Day topping 111 million, while the total number of text messages sent last month was 2.2… Continue reading Text Messaging Reaches Record Levels In January
US adspend rose by more than 5% during 2003, according to the latest data from Nielsen Media Research, with local media showing the greatest increases throughout the year.Also on MediaTel Insight today…Data Services To Boost Mobile MarketMobile data is driving further growth in the mobile market in Western Europe, with consumers taking up ever more… Continue reading MediaTel Insight: US Adspend Tops 5% During 2003
Embattled cable group Telewest held firm yesterday sticking at 1žp despite the announcement that group managing director, Charles Burdick, will step down with immediate effect after just two years at the helm of the company (see Burdick Steps Down As Telewest Managing Director).Financial Times owner, Pearson, rose 6.29% settling at 633˝p while United Business Media… Continue reading Sharewatch: Telewest Holds Firm Despite Resignation
Van Wagner UK has appointed Jordan Schaps to the role of chief executive officer with responsibility for leading the expansion of the outdoor contractor’s business across the country.Schaps, son of the company’s world-wide chief executive, replaces the outgoing Charles B Hamlin, who recently returned to the United States to take the leadership of newly acquired… Continue reading Van Wagner UK Names Schaps As New Chief Executive
BLM has announced plans to launch a dedicated sports marketing division to be headed by Andy Clilverd and Robin Clarke.The new division, which aims to be fully operational by September, claims to provide a client first approach to commercial dealings and rather than simply matching budgets to events will exploit the role that sports play… Continue reading BLM Launches Dedicated Sports Marketing Division
US adspend rose by more than 5% during 2003, according to the latest data from Nielsen Media Research, with local media showing the greatest increases throughout the year. Nielsen Monitor-Plus, the advertising information arm of the research company, has reported that all major media categories showed a growth in adspend during the year, and each… Continue reading US Adspend Tops 5% During 2003, Says Nielsen
