The worldwide total of broadband lines grew to 100.8 million last year according to a report by Point Topic. The report, titled World Broadband Statistics, showed that in the second half of last year 21 million broadband lines were added, with Asia Pacific contributing to almost half of this to maintain its overall 44% share.Top… Continue reading Broadband Lines Reach 100 Million Worldwide In 2003
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A recovery in outdoor advertising levels which began in the second half of last year has continued in 2004, according to UK outdoor contractor Maiden Group. The company says that the year has started strongly, with record sales in the first quarter. Visibility is also improving, indicating good trading for the middle two quarters of… Continue reading Maiden Sees Improving Outdoor Ad Market
Guardian Media Group has become the largest single shareholder in the consumer magazine company Seven Publishing, acquiring a 27% stake. The acquisition comes as Seven plans to launch a new title and inject £4 million to expand existing title Delicious, which was launched three months ago. Delicious was launched in the UK after becoming leader… Continue reading GMG Takes 27% Slice Of The Delicious Pie
American publishing giant Gannett is understood to have pulled out of the race to take control of the Daily and Sunday Telegraph as bidding enters its crucial second phase. Gannett, which also owns the Newsquest group of regional newspapers in the UK, was tipped as a front-runner for the papers being auctioned off by Lord… Continue reading Gannett Pull Out Of Telegraph Bidding Race
Internet media streaming is facing stiff competition from traditional television, as online content owners feel the pressure to draw customers from TV to desktop screens, says IT analysts and consultants Frost & Sullivan. Mukul Krishna, industry analyst at Frost & Sullivan, said: “This is an uphill task, considering the present quality of streaming over the… Continue reading Internet Media Streaming Under Pressure From Television
The text messaging phenomenon continued to grow in February and saw the monthly total reach over a staggering two billion messages, according to figures released by the Mobile Data Association (MDA). This takes the daily average number of text messages sent to 71 million. On Valentine’s Day, text messages left more traditional methods of saying… Continue reading Valentine’s Day Texts Boost February’s Figures
In Europe, a massive $18 billion was spent on pay-TV services in 2003 and this is expected to double by 2007, says a report by independent market analysts, Datamonitor. The European pay-TV strategies report says that for pay-TV revenue to reach $39 billion, providers will have to encourage current customers to subscribe to more expensive… Continue reading European Pay-TV Market To Reach $39 billion By 2007
ITV performed well last week with shares rising by 7.13% to close at 131˝p on Friday. The newly merged broadcaster saw a solid 8.5% year on year increase in advertising revenue during February following the success of its antipodean reality-TV show, I’m A Celebrity Get Me Out Of Here (see NewsLine).Magazine and broadcasting giant, Emap,… Continue reading Sharewatch: ITV Shares Boosted As Revenue Increases
Emap Performance is launching a television advertising campaign in an attempt to boost circulation of its flagship Sneak magazine in the increasingly competitive teen market.The campaign has been designed by Mother to build on the original launch activity by playing on the fact that Sneak offers readers the juiciest gossip. It will centre around a… Continue reading Emap Sneaks Back Into Phone Booths With Advertising Push
Formula One motor-racing is being watched by just one-fifth of the audience being claimed by the sport’s official organising body, according to the latest research conducted by Initiative Media.Initiative’s average world-wide viewing figure for an average Formula One race is just 39 million, a number dwarfed by that of Formula One Management, which claims 300… Continue reading Formula One Red-Flagged By Audience Research
