More Industry News articles

Emap Advertising has appointed Gary Hollins as people and culture director, in a move that highlights the importance of culture in the delivery of the company’s marketing strategy.The new board-level role has been created to ensure that issues regarding people and culture are represented at the most senior level. It is also intended to ensure… Continue reading Emap Advertising Appoints People And Culture Director

Granada Enterprises has confirmed that marketing and research director, Sue Read, is leaving the company following the creation of a single ITV earlier this month.It is understood that Andy Bagnall, director of knowledge management will absorb her research role and Justin Sampson will take assume responsibility for marketing, when he joins ITV later this year… Continue reading Granada Marketing And Research Head To Step Down

There will be more than 100 mergers and acquisitions in the European media sector this year, as the broader. The Insights report says that media deals will be valued at €20 billion (£13.5 billion) in Europe this year, as the number of transactions exceeds 100. PwC counts only those deals valued at €10 million or… Continue reading MediaTel Insight: European Media Set For Merger Activity

There will be more than 100 mergers and acquisitions in the European media sector this year, as the broader market continues to stage a recovery, according to a new report from PricewaterhouseCoopers (PwC). The Insights report says that media deals will be valued at ₏20 billion (£13.5 billion) in Europe this year, as the number… Continue reading European Media Set For Merger Activity As Markets Improve

MSN is to become the first major online media owner to react to consumer demands by bringing an end to selling pop-up advertising on its network of websites.The company has announced plans to phase out the sale of pop-ups and pop-unders over the next few months after customer research discovered they are a cause of… Continue reading MSN Bans Pop-Up Advertising Across Entire Network

ITV clawed back some viewing share from the multichannel sector during the final quarter of 2003, according to the latest Trends In Television report from the IPA. The figures show that ITV’s share of viewing was 23.8% in Q4, marginally ahead of multichannel’s 23.7%, but still behind BBC1’s 25.4%. However, whilst ITV made up some… Continue reading ITV Regains Viewing Share In Q4 2003

Current media research underestimates the impact and effectiveness of non-television media by as much as twenty percent, according to a major new study launched by Clear Channel UK.The research, commissioned on behalf of the Adshel street furniture division, confirms long-held industry suspicions of under-reporting for a range of non-broadcast media, especially outdoor and press.The Adshel… Continue reading Existing Research Under-Reports Non-Broadcast Media

Reuters this morning posted underlying profits for the full year which are significantly ahead of market expectations. Group operating profit for 2003 came in at £126 million, up from a loss of £144 million in 2002. Pre-tax profits also showed a substantial turnaround, up from last year’s loss of £493 million to £49 million. Recurring… Continue reading Reuters Results Beat Expectations As Profit Returns

The switchover from analogue to digital will be staggered and could begin across sections of the country as early as 2007. The Digital Television Group, the trade body for DTV, is proposing that broadcasters begin a ‘staggered switch-off’ of analogue signals across certain UK regions.It has been suggested that the BBC, Channel 4 and ITV… Continue reading Analogue Television Switch-Off To Be Staggered

The Telegraph Group has secured sponsorship from the River Island Clothing Company for a forthcoming fashion supplement, due to be the biggest ever produced by the newspaper on 13 March.The deal, negotiated by the group’s strategic planner, Dorota Key, represents the second time the two companies have worked together on the Telegraph magazine’s fashion supplement,… Continue reading Telegraph Fashions Sponsorship Deal With River Island