In brief: Wales’ first World Cup match against the USA netted an average 7.71 million viewers.
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The biggest change that needs to happen to media measurement is to go back measuring the person, rather than the media, or brands risk missing out on key audiences.
Mediatel Connected’s popular whitepaper “The who, what, where, why and how of podcast listening” has returned with new data from its exclusive Video & Voice survey, run by YouGov.
In brief: The BBC attracted an average of 6.25 million viewers for the opening match in the Fifa World Cup in Qatar.
In brief: Dara Nasr, UK managing director at Twitter, is understood to have left the company after ten years.
In brief: DMG Media, the publisher of The Daily Mail and MailOnline, has appointed Robin Raven as chief product officer.
Channel 4 has partnered with women’s health company Hertility for a six month trial to offer reproductive health and hormone testing for its employees.
In brief: Global revenues from advertising-funded video-on-demand services (AVOD) will more than double in the next six years, from $38bn.
In brief: Disney has brought back Bob Iger to run the entertainment and media giant, replacing Bob Chapek as CEO.
Screenvision’s CEO discusses the long-tailed recovery of cinemagoing and how cinema and streaming companies have become “strange bedfellows”.