The troubled Interpublic Group has taken steps to ease its financial situation by selling four of its five UK motor racing circuits. The famous Brands Hatch complex has been sold, together with Oulton Park, Cadwell Park and Snetterton to a new company called MotorsportVision for an undisclosed sum. The business is fronted by former racing… Continue reading Chequered Flag Comes Down On IPG Motorsports Empire
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The number of broadband lines worldwide reached 100 million in the final days of 2003, according to analysis of the market by DSL research firm Point Topic.Also On MediaTel Insight Today…Legal Crackdown Scares Off Music DownloadersThe record industry appears to be having some success in its efforts to deter internet users from downloading music files… Continue reading MediaTel Insight: Broadband Reaches 100 Million Lines
Communications regulator Ofcom has set out proposals for new guidelines that could hamper Government plans to make media mergers easier in the newly deregulated marketplace. The cross-media watchdog, which assumed its full responsibilities last week, plans to investigate companies hoping to complete deals that could fall foul of the plurality test amendment to the Communications… Continue reading New Ofcom Guidelines Could Tie-Up Major Media Mergers
The media sector was cheered yesterday after Aegis, the media sales and market research group, raised its forecasts for advertising growth this year amid signs of improving corporate confidence (see Aegis On Track To Deliver Strong Growth This Year).Daily Mail & General Trust was seen in focus up 0.8% following news that it and other… Continue reading Sharewatch: Forecasts From Aegis Lift Media Sector
Aegis Group, the media and market research firm has said that trading is in line with expectations and anticipates further progress will be made in 2004.Europe’s largest advertising buyer claims that turnover, revenue and operating profit improved in 2003 and there is cause for New Year cheer given the upturn in the advertising and marketing… Continue reading Aegis On Track To Deliver Strong Growth This Year
Aegis Group, the media and market research firm has said that trading is in line with expectations and anticipates further progress will be made in 2004. Europe’s largest advertising buyer claims that turnover, revenue and operating profit improved in 2003 and there is cause for New Year cheer given the upturn in the advertising and… Continue reading Major Media Buyer Upbeat On 2004
IPC has confirmed its intention to challenge Emap in the men’s weekly magazine market with the launch of a new title, called Nuts, with the backing of an extensive £8 million marketing campaign.The magazine, which has been in development since November 2002, will offer readers a mix of sport, news, television and women in a… Continue reading IPC Launches Nuts To Crack Men’s Magazine Market
Business optimism is currently at its highest level for over three years and economic growth is expected to surge during 2004, providing a much needed boost to the UK advertising market. The latest BDO Business Trends Report forecasts that healthy domestic demand and an improving world climate will lift the UK’s economic growth to 2.3%… Continue reading Improving UK Economy To Boost Advertising Market
The BBC has agreed to drop Coca-Cola as the multi-million pound sponsor of the weekly music charts used by Radio One and Top Of The Pops following a wave of criticism.The Corporation is currently seeking a way out of the two-year deal with the Official UK Chart Company that sees the soft-drinks giant receive regular… Continue reading BBC Buckles Under Pressure To End Coke Sponsorship Deal
The vast majority of US consumers are happy with their online buying experiences, judging from a pre-Christmas survey carried out by Shop.org and BizRate.com. The poll of 1,126 online buyers was carried out on the first two days of December and almost 90% of those questioned professed themselves satisfied with the purchasing process. Over 60%… Continue reading Consumers Sing Praises Of Online Shopping
