Speculation is mounting that press tycoon Conrad Black could be forced out as chairman of Hollinger International as controversy over unauthorised executive payments lingers on.Black stepped down as chief executive of the newspaper group in November after it was revealed that he and other executives had received unapproved payments totalling $32.2 million.Hollinger expects Black, who… Continue reading Black Could Be Ousted As Hollinger Chairman
Speculation is mounting that press tycoon Conrad Black could be forced out as chairman of Hollinger International as controversy over unauthorised executive payments lingers on. Black stepped down as chief executive of the newspaper group in November after it was revealed that he and other executives had received unapproved payments totalling $32.2 million (see Black… Continue reading Hollinger Chairman Could Be Ousted
ITV Sales has poached RAB managing director, Justin Sampson, to take up a new role designed to improve the organisation’s relationship with advertisers.Sampson, who has spent the last twelve years promoting radio to advertisers, will work to ensure that the customer is put at the heart of all aspects of the ITV Sales operation, from… Continue reading ITV Poaches RAB’s Sampson To Boost Advertiser Relations
The European Commission today approved the takeover of Vivendi Universal’s publishing division by the French group Lagardere. Competition concerns mean that Lagardere will only retain a 40% stake in Editis (formerly VUP) with the remainder of the business going up for sale again. Lagardere is the world’s largest magazine publisher but has been keen to… Continue reading Lagardere Cleared To Acquire Editis
Analysts are quietly confident that 2004 will bring about an upturn in the US advertising market with demand being driven by economic confidence.Also On MediaTel Insight Today…Lagardere Cleared To Acquire EditisThe European Commission today approved the takeover of Vivendi Universal’s publishing division by the French group Lagardere.Subscribers to MediaTel Insight can access more national and… Continue reading MediaTel Insight: Muted Optimism As US Ad Demand Grows
The Advertising Standards Authority has refused to censure a press campaign for McDonald’s Big Breakfast Bun despite complaints that it encouraged consumers to stop exercising and start eating unhealthily.The campaign ran in Metro newspapers and featured an office worker sitting at his desk thinking: “Gotta cancel my gym membership and work through lunch. Glad I… Continue reading McDonald’s Escapes Grilling Over Fast Food Campaign
Daily Mail & General Trust was seen in the spotlight yesterday, down 0.15% following news that it and other potential bidders for the Daily Telegraph could face an extensive public interest test from media regulator, Ofcom.Earlier this week the communications regulator set out proposals for new guidelines that could hamper Government plans to make media… Continue reading Sharewatch: Daily Mail Dips On Ofcom Merger Proposals
BT has secured a landmark deal with McDonald’s that will see wireless broadband access offered to customers in hundreds of the fast food chain’s restaurants across the UK.Under the agreement, BT Openzone access points will be installed in around 500 McDonald’s flagship and drive-thru restaurants by the end of March, in a move that will… Continue reading BT Extends Wireless Network With McDonald’s Deal
Interactive internet advertising is more successful than traditional online methods when it comes to generating brand awareness and intention to purchase, according to new research from Dynamic Logic.The study shows that interactive executions such as radio buttons, sketchpads and rollover creatives, generate a richer environment for consumers, which leads to a personal and more positive… Continue reading Interactive Online Ads Outperform Traditional Methods
Analysts are quietly confident that 2004 will bring about an upturn in the US advertising market with demand being driven by economic confidence. In a New Year update, Merrill Lynch states that there are grounds for “muted optimism” regarding ad-supported media and restates its 5.8% ad growth forecast (see Ad Growth To Accelerate In 2004,… Continue reading Air Of “Muted Confidence” As US Ad Demand Grows
