BBC Magazines has joined forces with Dorling Kindersley publishing to create a new development title for children aged between two and five.The new 24-page monthly publication, entitled My First Magazine, will be based around concepts developed in Dorling Kindersley’s pre-school range of books and will attempt to introduce young readers to the world around them… Continue reading BBC Magazines Teams With DK Publishing For New Title
The BBC has announced that a two part special of its hit comedy, The Office, will be screened on its flagship BBC1 station this Christmas.BBC director of television, Jana Bennett, said the series had gained a “huge and loyal” fan base when it appeared on BBC2, but explained the Corporation had decided to screen the… Continue reading BBC1 To Screen The Office This Christmas
Capital Radio has appointed Jane Bardsley as its new head of commercial marketing, following the recent restructure of its senior management team.Bardsley, who has a twelve month contract covering maternity leave for Juliet Browse, will focus on trade marketing and public relations for the group’s seven brands: Capital FM, Century FM, Capital Gold, Xfm, Choice,… Continue reading Capital Radio Appoints New Head Of Commercial Marketing
Vodafone and BSkyB have joined Hutchison Whampoa in bidding for the rights to show Premiership football highlights on mobile phones from next year, according to reports this week. Hutchison secured the mobile rights for £35 million back in June 2001 and is keen to retain the contract in order to popularise its third generation service… Continue reading Three-Way Battle For Mobile Football Rights
Guardian Media Group has agreed a deal to take full control of Trader Media Group, publisher of the car magazine AutoTrader. TMG which owns 70 publications in the UK and Ireland also has operations in Italy, Holland and South Africa. As the company is valued at £1.14 billion, GMG will pay almost £600 million for… Continue reading GMG Buys Up AutoTrader Publisher
Granada’s Men & Motors channel has secured Tracker vehicle recovery systems for its first ever TV ad campaign.The campaign breaks later this month and will see Tracker exclusively promoted across the specialist motor channel. The activity consists of a range of 30-second commercial combined with a viewer competition based around the channel’s coverage of the… Continue reading Granada Secures Tracker For Men & Motors Ad Campaign
The US hot-spot service market will be worth in excess of $800 million by 2007, according to a study by research firm Parks Associates. The findings are based on consumer surveys and interviews with service providers conducted for Public Hot Spots: Moving beyond Road Warriors, a recent report on the state of the Wi-Fi market… Continue reading Hot-Spot Service Revenues To Grow As Market Demand Increases
The sale of ITV’s two airtime sales houses is the most likely outcome of the Competition Commission’s ‘remedies’ for the merger of Carlton Communications and Granada, according to analysts at Morgan Stanley. The Commission has already presented a number of possible restrictions which would allay its concerns over a single ITV’s share of the television… Continue reading Divestment Of Sales Houses Will Cost ITV, Say Analysts
Granada Enterprises has secured foreign exchange company Travelex as the exclusive broadcast and online sponsor of ITV1’s coverage of this year’s Rugby World Cup.The integrated deal incorporates all aspects of ITV1’s coverage of the tournament, which takes place in Australia between 10 October and 22 November, including live matches, highlights, promotional marketing and the soon… Continue reading Granada Secures Travelex For ITV Rugby Sponsorship
Dennis Publishing is hoping to boost circulation at its flagship men’s lifestyle title, Jack, by relaunching the magazine with a new larger format.The new look title will appear on news-stands this November and will increase in size to National Geographic proportions in an attempt to raise visibility and awareness at point of sale.The magazine will… Continue reading Dennis Reveals New Look For Jack Magazine
