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A recent poll from Horowitz Associates has found that one quarter of urban TV homes in the US get digital cable and there is potential for significant growth despite the competition in the multichannel market. As part of State of Broadband Urban Markets IV, a survey of 2,000 consumers and around 50 cable operators in… Continue reading Urban TV Audiences Willing To Go Digital

BT has launched a series of summer promotions in an attempt to increase uptake of its broadband internet services.The promotions, which run throughout August and September, will see the telecoms giant offer a range of incentives to tempt consumers to sign-up to its high-speed BT Broadband and BT Openworld products.The special offers include free connection… Continue reading BT Launches Summer Promotions To Boost Broadband

As media planners become increasingly difficult to impress, James Papworth, ad marketing manager at IPC Prospector, explains why a growing number of media owners are taking a different approach to the way they commission their research.What are the most (in) famous words ever spoken before a judge and a jury?“Not guilty” by O.J Simpson? “You… Continue reading NewsLine Column: Can You Handle The Truth?

H Bauer has announced plans to close its fledgling teenage title, Blush!, less than a year after its launch.The magazine for 10 to 14 year-old girls went on sale last September with an initial print run of 250,000. The title contained a mix of quizzes, flowcharts and story sections, as well as the latest celebrities… Continue reading H Bauer Calls Time On Blush! Magazine

BSkyB has comfortably beaten market forecasts in its final quarter customer growth, adding 133,000 new subscribers and taking its customer base to 6.8 million, the group announced this morning.This is even higher than a revised and upgraded forecast from Lehman Brothers, which claimed that there would be 128,000 additions, ahead of the 100,000 market consensus… Continue reading BSkyB Results Beat Market Expectations As Subs Hit 6.8m

Barclay Knapp is stepping down as chief executive of NTL, just months after the UK cable group emerged from its Chapter 11 bankruptcy process (see NTL Emerges From Bankruptcy). Knapp, who joined NTL ten years ago, will step down from his current role at the close of business on Friday, but will stay at the… Continue reading Knapp Departs NTL As Q2 Results Show Some Growth

US radio advertising revenues are set for a good second half, with June’s figures already showing an indication of a pick-up in the market. National advertising jumped by 16% in June, whilst local was flat (see US Radio Revenue Strengthens With 4% Growth In June). The overall 4% rise in June is higher than the… Continue reading Merrill Lynch Forecasts Improving H2 For US Radio

Month on month analysis of the latest ABC circulation figures for July reveals a mixed picture of national newspaper circulation, which rose by 1.2%.July proved to be a positive month for the tabloid market as the so-called summer silly season got into full swing. Richard Desmond’s recently launched Daily Star Sunday continued to make its… Continue reading ABC National Newspaper Round-Up- July 2003

US radio advertising revenues continued to show growth during June, with combined national and local spend rising by 4% year on year, according to the latest figures from the Radio Advertising Bureau (RAB). National expenditure jumped by 16% in the month, whilst local remained flat. Across the whole of the first half, national revenues are… Continue reading US Radio Revenue Strengthens With 4% Growth In June

The number of mobile phone subscribers in the UK is set to hit 53 million by 2007, reaching 88% of the population, according to forecasts from The Research Room. This will place the UK mobile market as the third largest in western Europe, behind Germany with 67.6 million users and Italy with 54.1 million.Also On… Continue reading MediaTel Insight: 90% Of Brits Will Use A Mobile By 2007