Yahoo has bet big by entering into a 30-year partnership with digital advertising network Taboola, acquiring a 25% minority stake in the company.
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Direct Digital Holdings’ CEO discusses how advertisers are seeking smaller multicultural publishers and why recessions aren’t a bad thing for digital.
News UK has appointed new heads of creative direction for The Sun and The Times who will lead on creative advertising content.
In brief: full-length episodes of Channel 4’s reality shows will land on YouTube at the same time as on All 4.
In brief: McAndrew most recently worked as the launch editor for The Andrew Neil Show at Channel 4.
In brief: Incubeta has promoted Sally Laycock from UK CEO to EMEA CEO.
Interview: Podcasts have often been compared to radio and music streaming, but Ross Adams has his eye on rapidly-growing influencer marketing budgets.
In brief: ITV’s ‘I’m a Celebrity… Get Me Out of Here!’ final averaged 10.1 million viewers last night, making it the highest rating final since 2018.
In brief: The 2023 World Out of Home Organization Global Congress is scheduled for Lisbon on 7-9 June at the Epic Sana hotel and conference centre.
Global OTT TV episode and movies revenues are expected to increase by 55% over the next six years.