Morrisons’ decision to not advertise on TV over the summer has been highlighted as a major factor for why the supermarket’s UK market share has fallen below discounter Aldi for the first time.
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Channel 4 has created a bespoke ad break with Boots, Co-Op, giffgaff, Go.Compare, Lidl, Nationwide Building Society and Vodafone.
In brief: the Disney-owned sports property is in talks to partner with the sports betting company
Prince Harry and Sir Elton John are among a group that have launched legal action against the publishers of the Daily Mail, The over the alleged misuse of private information.
In brief: Publicis Groupe agency Starcom has won Aldi’s £66m UK media account following a competitive pitch.
In brief: Outbrain has appointed Alexander Erlmeier as chief revenue officer.
In brief: ITV has launched a Backing Business Fund with Travel Weekly to “supercharge” growth for the travel industry.
Take a look around your team and see if you spot any rising stars.
The Daily Mirror editor Alison Philips will chair a special free session about the future of news at Mediatel’s flagship Future of Media conference next week.
Partner content: The report uncovers latest trends in the dynamic advertising TV space and highlights the intricate nature of emotional responses to ads.
