More Industry News articles

In its weekly assessment of the pan-European media sector for investors, ABN Amro has said that whilst stocks have recovered slightly, this is a result only of a broader improvement in the global markets and that the outlook for the media and advertising sector itself remains more or less unchanged. The broker says that the… Continue reading ABN Amro Warns On Short Term Improvements In Ailing Media Sector

Dow Jones, the US publishing group which owns the Wall Street Journal, has reported Q3 financials slightly ahead of previously lowered figures, but warned that the final quarter could be down on estimates if the current market conditions continues, as is expected. The WSJ has seen its advertising revenues substantially knocked so far this year… Continue reading Tough Ad Market Continues To Hit Dow Jones

NBC, the US broadcasting network owned by General Electric, has agreed to buy Hispanic broadcaster Telemundo for $2.7 billion (£1.9 billion) in stock and cash. The deal gives NBC a good foot-holding in the fast-growing Spanish language market.

Rupert Murdoch has said that his media company, News Corporation, will lose £69 million as a result of the terrorist attacks in the United States. Speaking at the company’s annual meeting in Adelaide, Australia, he told shareholders: “Advertising is going through a very uncertain time. We have been in a recessionary period for the last… Continue reading News Corp Loses £69m Following Attacks

ITV partners, Carlton and Granada saw shares rise yesterday despite ABN Amro downgrading its forecast for ITV ad revenue yet again. Carlton was up 9.97% to finish at £1.82, an increase of 16˝p on the previous day, while Granada saw stock climb 2.44% to close at £1.26, up 3p on the day before.WPP, which is… Continue reading Sharewatch

The Government has launched a Digital TV Action Plan which it says will help to increase the quality, reliability and geographical coverage of digital TV, as well as making switchover possible by the 2006-2010 deadline.The plan was outlined today by Douglas Alexander, e-commerce minister and Kim Howells, broadcasting minister, and includes the launch of a… Continue reading Government Launches Digital TV Action Plan

Natmags has announced details of a revamp and marketing drive for Best, the title which has taken it into the women’s weekly market for the first time. This month’s issue will be supported by a regional radio advertising campaign, backed up with posters placed in around 30 Sainsbury’s supermarkets for a two week period in… Continue reading Natmags Unveils Best Marketing

JCDecaux and wireless marketing firm FlyTxt are launching an SMS poster advertising service, allowing advertisers to combine street furniture campaigns with wireless marketing technology.The PosterTxt initiative launches at the end of the year and will enable advertisers to use a range of wireless marketing tools including text messages, multi-media messages and wireless games, to create… Continue reading JCDecaux Launches SMS Ad Service

Amazon.co.uk was the top online advertiser for women during August. The online retailer gained exposure among 2,080,000 unique women internet users during the month and commanded 36.4% reach of the total UK at home internet audience. Capitalone.co.uk climbed from seventh position in July to fourth in August with visits from 1,925,000 women throughout the month.… Continue reading New Media Round-Up

Three of the new media industry’s key advertising bodies have today launched a joint set of voluntary guidelines to regulate the buying and selling of advertising online.The standards offer regulation for a number of online trading issues including data protection and transparency, billing payment and credit terms and the relationship between reporting and payment. IAB,… Continue reading Online Ad Bodies Launch New Web Guidelines