As with virtually all media companies, the after-effects of the 11 September attacks on the US have been felt harshly at US newspaper and television group Gannett. The company estimates that between $15 and $20 million was lost following the attacks, as TV stations ran commercial-free and newspapers lost advertisers. Gannett saw total operating revenues… Continue reading Gannett Sees Swifter Ad Improvement As Attacks Hit Revenues
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The media market made a tentative start to the week after the FTSE 100 closed down 1.5% yesterday.WPP, which is currently trying to back out of its deal with Tempus, by invoking the “adverse material change” clause (see WPP Seeks Escape From Tempus Deal), saw stock fall 3.95% yesterday to close at £5.47˝, down 22˝p… Continue reading Sharewatch
Online content producers that believe users will pay for their content because of its intrinsic value are wrong, according to Making Content Pay, a new report by Forrester Research, released today. The research firm claims that the user’s experience of web-based content is complementary to other media, rather than as substitute to them. For this… Continue reading Users Will Not Pay For Most Online Content, Says Forrester
Analysts at ABN Amro have reappraised their outlook of VNU, the Anglo-Dutch publishing group, after its stock has fallen more than 40% in the last twelve months. The broker says that VNU has substantially altered its business mix over recent months, moving away from the volatile advertising-dependent activities such as consumer publishing and toward the… Continue reading VNU Builds Defences, Says ABN
In it’s 2000 Long Term Advertising Forecasts, The Advertising Association has predicted a rise of more than 40% in advertising expenditure over the next 12 years. The report covers expenditure trends to 2012 in nine media – television, national newspapers, regional newspapers, consumer magazines, business magazines, directories, outdoor, radio and cinema – and seven product… Continue reading AA forecasts 40% growth in ad expenditure
WPP has extended its offer for UK media buying group, Tempus, until 22 October, the group announced this morning. This is the second extension of the bid, the first closing yesterday. In the meantime, WPP decided to seek to back out of the deal by drawing on the material adverse change clause (see WPP Seeks… Continue reading WPP Extends Tempus Offer To Negotiate Withdrawal
The MediaTel Group has launched a new company website www.mediatelgroup.co.uk which aims to demonstrate the group’s full range of brands and products, beyond the media intelligence it is best known for.Derek Jones, managing director, said: “With the growth of the company in all areas, we introduced the MediaTel Group brand earlier this year as there… Continue reading MediaTel Group Launches New Website
The current advertising downturn is expected to be brief, but the distribution of marketing spend is changing, according the IPA’s Bellwether report, released for Q3 2001 today. It reveals that the number of companies marking up their budgets for next year outnumber those cutting back by two to one.The areas most prone to cuts were… Continue reading IPA Bellwether Says Downturn Will Be Brief
The latest figures from the Audit Bureau of Circulations (ABC) show that the national newspaper market as a whole saw a month on month increase of 3% from August to September this year. The events of 11 September led to a general increase in the demand for news boosting the industry as a whole.Sport First… Continue reading National Newspaper Round-Up September 2001
