SMG has launched a website to back its bid for a new radio station licence for the East Midlands. Listen2liquid.com is designed to introduce the potential audience to the services of Liquid FM, and includes features, listings,a daily news service for the local area and samples of the music it will play.SMG Radio’s business development… Continue reading Liquid Backs Bid With Website
Forty-one percent of online households in the US will subscribe to a broadband internet connection service by 2006, according to two US broadband reports released by Jupiter Media Metrix last week. The data show a fast rise in broadband Net access from the 9% of homes currently connected in 2000. The term broadband refers to… Continue reading US Broadband Internet Penetration To Reach 41% By 2006
TiVo has launched the latest stage of its £3m pre-Christmas advertising push (see TiVo Launches £3m Ad Campaign), which uses cinema advertising for the first time.The 40-second spot, created by Bates UK, features a slightly eccentric family indulging their favourite interests and demonstrating the functionality of the personal digital recording technology. “We feel that cinema… Continue reading TiVo Launches First Cinema Ads
Week on week analysis reveals a week of mixed fortunes for media companies, despite the IPA’s Bellwether report suggesting that the current advertising slowdown could be shortlived (see IPA Bellwether Says Downturn Will Be Brief).Granada and Carlton saw shares rise in week on week analysis, despite the Government rejecting calls made by the ITC to… Continue reading Sharewatch
ITV is moving The Premiership from its 7pm slot to a later time of 10.30pm, after the sports highlights programme failed to attract enough viewers. A move of this nature has been predicted by media-watchers ever since the timing of the new show was announced, and disappointing audience figures have added weight to the argument… Continue reading ITV Relegates Premiership
ITV’s chief executive Stuart Prebble has warned that the future of digital TV in the UK depends on the success of ITV Digital.Writing in today’s Media Guardian, Prebble said that the pay-per view platform is essential to Government’s plans to provide a “level playing field” between the three competing digital platforms, satellite, cable and digital… Continue reading Digital TV’s Future Depends On ITV Digital
A new report from Jupiter MMXI has highlighted the growth in internet usage since the research group began recording data at the end of 1999. The number of monthly home users in the UK has grown from 7.8 million in October 1999 to 13.5 million in January 2001. The number of minutes spent online each… Continue reading Jupiter Charts UK Internet Growth
Shares in Carlton and Granada fell yesterday after the ITC warned the Governement that the planned OFCOM legislation to relax the media ownership rules would come too late to counteract the current economic difficulties faced by the commercial TV sector (see ITC Chief Calls For Interim Legislation) and called for interim legislation. Carlton was down… Continue reading Sharewatch
The Government has dismissed the ITC’s calls for interim legislation allowing the creation of a single ITV as “neither practical nor desirable.”A spokesperson for The DCMS responded to calls made yesterday by the ITC’s chairman Sir Robin Biggam, to relax the “hopelessly outdated” cross media ownership regulations ahead of the planned OFCOM legislation in 2003… Continue reading DCMS Dismisses Emergency Legislation Plea
ISBA and the Consumers’ Association have launched a new set of best practice principles for commercial activities in schools, which has received endorsement from the Department for Education and Skills. The new guidelines reflect the more relaxed approach to branding on teaching materials and corporate-sponsored activities which is evolving.The concept of companies sponsoring teaching materials… Continue reading ISBA Launches School Sponsorship Guidelines
