More Industry News articles
The Financial Times increased its revenue over 1996 by 123% year on year to £16.5 million and increased ad revenue by 7%, Pearson announced this morning. The newspaper’s owner also announced that over the next five years up to £100m will be invested in extending the Financial Times and its brand internationally, opening new print… Continue reading FT Performs Well For Pearson
Delta Air Lines has landed Saatchi & Saatchi with its $100 million account.Ronald W. Allen, chairman, president and chief executive officer said: “We chose Saatchi & Saatchi because they are a worldwide agency with a proven track record for building global brands.”The agency’s first assignment is to launch Delta’s redesigned transatlantic business class this Spring.The… Continue reading Saatchi & Saatchi Lands $100,000
As Bob Phillis, deputy director general of the BBC put it: “This is the second long-awaited announcement to be made today, the first being the election date.” Subject to the approval of shareholders and the Department of National Heritage, BBC Worldwide Ltd, the commercial arm of the BBC, has finally concluded an Agreement with Flextech… Continue reading Flextech And The BBC Finally Shake Hands
Pearson’s financial results are released today and AMV’s finals appear on Thursday; Newsline will report on both these results.Two industry conferences are taking place this Tuesday; Marketing To Adultescents, organised by Marketing Week is taking place at the Cosmic Comedy Club and the IPA conference, Advertising Effectiveness, is being held at the National Theatre. Newsline… Continue reading The Week Ahead
Radio Ireland, the new national independent radio station, launches today on frequencies between 100 and 102 MHz.The station, whose backers include Scottish Radio and ICC Venture Capital, will air specialist items such as comedy, arts, education and Irish language programming as well as more mainstream drama. It will run an early morning current affairs programme… Continue reading Radio Ireland Goes On Air
Business Monitor, the online business and economics information source, has launched its DataCash payment system whereby users pay a fee for each item of data requested. This means that users will no longer pay annual subscriptions.The first database to be made available through DataCash is Spicers Centre for Europe, an information source containing over 60,000… Continue reading Internet ‘Pay-Per-View’ System Launched
A cut-price Manchester Evening News has added around 50,000 sales each week, the newspaper is claiming.Since the end of last year the newspaper has been slashing the price of its Friday edition from 30p to 10p and it is rumoured that the cut will be extended to another day of the week.Although the paper has… Continue reading Manchester Evening News Claims Sales Success
The scheduled discussion in the European Commission of a new draft directive on pluralism and concentration of the media has been postponed. The commissioners may return to the subject soon, but the prospect of Commissioner Mario Monti – responsible for the Single Market – obtaining a majority for his views now seems unlikely.As it currently… Continue reading EU: Draft Directive Hits Problems
Redwood Publishing is to produce a home interest magazine for Sainsbury’s Homebase. The title is aimed at upmarket homeowners with families and will focus on home and garden content.750,000 issues of Homebase Living are being produced, they will be distributed free to Homebase cardholders and on sale in the stores for £1.00. The title will… Continue reading Sainsbury’s Hopes To Repeat Its Magazine Success With New
Title