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Everything that needs taking down and burning in 2018 – including ‘brave’ brands, LinkedImbeciles, influenza marketing and voice assistants.

Nielsen analysis reveals the top 10 most effective TV ads of 2017.

Following a poor October, November – with its Christmas advertising boost – saw a reversal of fortune for most of the UK TV market.

The Manning Gottlieb founder will leave Ebiquity at the end of the year after 10 years as a director of the company.

DWA specialises in ad-tech, real-time insight, and management decision support to a range of integrated, global media, including programmatic, search, social, and demand generation.

Magazine brands BBC Good Food and Radio Times recorded huge mobile readership gains between October 2016 and September 2017, according to the latest figures from NRS PADD.

It is the first time mobile has accounted for almost 50% of both newsbrands’ readership.

A spokesperson for Oath said: “Oath is a values-led company and we take all complaints and allegations from our employees extremely seriously and we move fast to act on them.”

Hearst UK, the publisher of Cosmopolitan and Elle, has announced the appointment of two new group agency directors, Sarah Tsirkas and Joni Morriss.

Howard’s End and Blue Planet II dominated on the BBC, while ITV secured solid ratings from international football friendlies.