A new IPA report, written by Peter Field and launched during Cannes, shows that a “destructive trend” of short-term commitment and investment short-fall has enveloped the ad industry.
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James, who was previously head of strategy, joins CEO Jon Sharpe and newly appointed chief creative officer Jonathan Burley on the agency’s executive management team.
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
UK advertising is set to witness a 6.3% increase in spending this year, according to the latest forecasts from GroupM.
Clear Channel’s premium digital brand has unveiled its latest sites in Greater Manchester: Storm Mancunian Tower and Storm Trinity Way.
The new design means every ad campaign can now be delivered to all mobile, tablet and desktop devices while print ads can be transformed into HTML5 animated creative to run in app.
There was no avoiding the scores of programmes dedicated to our monarch’s birthday, with The Queen’s 90th Birthday Celebration on ITV proving to be most popular in May.
After going online-only, the Independent recorded a healthy increase in traffic back in April, but just one month on it looks like the title is in trouble already.
The Daily Telegraph and the Guardian record small declines, while the rest of the quality daily market maintains its growth for the third consecutive month – plus more from the London and Sunday markets.
GINX eSports TV, which will belong on Sky Sports from 23 June, will showcase major eSports tournaments from across the globe.