Mark Cross, director of Chartroom, said judges had originally been looking for client examples of connected solutions across devices and channels, but what they actually found was something more interesting and profound.
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New research from Toluna reveals consumer attitudes towards the Internet of Things.
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The UK’s second largest commercial broadcaster takes the Grand Prix – as MediaCom wins Most Connected Agency for the second year running and Manning Gottlieb OMD wins Best Connected Campaign for John Lewis and ‘Monty the Penguin’.
Following the publication of the latest UK adspend forecasts, James McDonald, research analyst at Warc, says national newsbrands have been canny in their adaptation to new technology.
Following a four-month trial, Adblock Plus has defeated a group of publishers in Germany and been declared legal by the courts.
ITV continued to bring the ‘hilarity’ as its new Wednesday night comedy line-up returned for a second week.
Ocean Group has announced the acquisition of Manchester out-of-home company MediaCo Outdoor, as it looks to strengthen its national footprint.
Following the publication of the latest UK adspend forecasts, James McDonald, research analyst at Warc, explains the drivers behind digital’s double-digit growth.