More Industry News articles

Despite industry reservations, AudienceScience’s Natalie Mazer argues that TV should embrace programmatic sooner rather than later.

The relationship between advertisers and vloggers has been called into question following a complaint from a BBC journalist that has seen the ASA ban a string of YouTube videos featuring Oreo biscuits.

The TV viewing nation was given sweet relief from Kendra Wilkinson’s jungle anxiety in I’m a Celebrity…, with ITV replacing the big budget reality mayhem (and most of the evening schedule) with some good old fashioned football.

Twitter, Global Radio, Telegraph.co.uk and Microsoft were just some of the winners awarded at the IPA Media Owner Awards on 25 November

Figures released by publisher News UK reveal that Sun+, which went behind a paywall in August last year, currently has 225,000 paying subscribers.

Children are topping up traditional live TV viewing by watching online video clips and catch-up TV, choosing what content they get from radio and messaging rather than talking on the phone.

Dolphin, whose previous role as group publishing director saw her working across titles including Cosmopolitan and Esquire, will now focus exclusively on her new position, reporting Hearst Magazines UK’s CEO, Anna Jones.

Cheil Worldwide, the South Korean ad company, has announced it has signed a deal to acquire a “significant initial investment” in iris, the London-based agency network with clients including Samsung, Barclaycard and Adidas.

With the help of new consumer data from Sky, Starcom MediaVest Group’s Simon Stanforth says there are five common myths to be debunked when it comes to video.

A new study from Ofcom has revealed how children are topping up traditional live TV viewing by watching online video clips and catch-up TV.