The agreement will see AOL On distribute the Guardian’s original video content to a global audience, giving the publisher full access to AOL’s curated video libraries – one of the largest on the Web.
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The Times’ head of digital has urged publishers which charge for content to move away from the idea of a ‘paywall’, and instead focus on ‘community’ and ‘membership’
The chiefs of the UK’s biggest magazine publishers were talking with confidence at the 2015 PPA Festival – with signals that magazine brands will continue to move far beyond the printed page.
In a move which has the potential to financially ruin the newspaper group, 70 celebrities and politicians are suing Trinity Mirror for having their phones hacked.
Powered by desktop ad-blocker Adblock Plus, the new Android browser will automatically block “annoying” adware, as it looks to speed up mobile browsing and save battery life.
New figures form Decipher’s bi-annual Mediabug report reveal how growth in usage of subscription video on-demand (SVOD) services, such as Netflix and Amazon Prime, has been solely due to those over the age of 35.
UKTV has reported record ratings, revenue and profit in 2014, driven by its continued investment in exclusive and original programming.
It might look like a counter-intuitive act, but the highest ‘pronking’ antelopes are the most successful – is the same true for advertisers,
To help estimate total campaign ROI and discover “inspirational” radio ads, the RAB has launched two apps for both advertisers and agencies.
As it looks to better connect advertisers with its brands’ online audiences, Viacom is forming a new group to help advertisers create customised, content-led campaigns to specifically target digital and social media platforms.
