More Media Business articles

After years of media disruption, it’s time to set wrongs right with the power of truth, writes Raymond Snoddy.

Twitter’s EMEA boss has announced his departure after eight years with the social media business.

Ivor Falvey, formerly global talent planning director at ad network Dentsu Aegis, has joined talent research firm Wilbury Stratton as a director and the global head of media and entertainment practice.

Sifting through the available evidence, Dominic Mills forecasts the biggest changes to impact media and advertising this year.

Independent OOH agency Talon has announced changes to its management structure with founders and managing directors Frank Bryant and James Copley assuming new responsibilities.

Video ad tech firm Tremor International has struck a deal with News Corp to buy its programmatic video marketplace, Unruly.

The average pundit is, at best, no better than “a dart-throwing monkey”.

There is a growing focus within marketing on the importance of gaining attention, rather than just reach. But how can it be effectively measured?

GroupM’s long-serving forecast specialist, Adam Smith, has died following a battle with cancer.

Michaela Jefferson speaks with one of the UK’s top media planners about his ambitious new plans – and the frustrations helping to drive them.