The Advertising Association is launching a new publication, the Commercial Communications Compendium, a 140-page loose-leaf document which summarises and explains all EU legislation affecting advertising, marketing and other commercial communications in Europe. Contact Jocie Maker at the AA on 00 44 171 828 2771 for further details and placing orders.
Alcohol Concern, the major lobby against alcohol abuse in the UK, has started a project to draw up proposals for a national alcohol strategy for England. It will be seeking opinions from several individuals and bodies. The proposals “will encompass a broad range of policy areas, including the control of supply and demand, changing perceptions… Continue reading UK: Alcohol investigation
The 23 April Consumer Affairs Council meeting in Luxembourg under the chairmanship of Nigel Griffiths, UK secretary of state for consumer affairs, reached agreement on a Common Position on the sale and guarantee of consumer goods. The Directive – which aims at ensuring that EU consumers have a uniform degree of protection when faulty goods… Continue reading EU: Majority support for Directive
http://www.ticketmaster.co.ukSelling entertainment over the web is currently the place to be. Anything relatively cheap, which can be easily searched for by users and posted out to their homes is perfect for a transactional site on the internet. Indeed, a recent survey claimed that the number of transactional websites would grow by over 900% in the… Continue reading Website Of The Week – Ticketmaster
Andrew Chowns believes that the launch of ITV2, ITV’s digital terrestrial channel, will be an opportunity for advertisers to reach an audience ITV would die for – young, predominantly upmarket male light viewers who are interested in sport, music and light entertainment.The question is, however, will the channel merely end up as a barely-watched, poor… Continue reading Interview – Andrew Chowns, ITV2 Project Director
Continuing to draw on the success of its football coverage, Channel 5 has won the exclusive rights to broadcast Liverpool and Chelsea’s European football campaigns.The channel covered all of Chelsea’s games in their run-up to victory in this year’s Cup Winners’ Cup. In fact, the club’s game against Real Betis gave Channel 5 its largest… Continue reading Channel 5 Continues Its Soccer Success
At the recent European Audiovisual Conference in Birmingham, UK, delegates heard broadcasting industry executives call upon the EU’s political leadership to accelerate the move from analogue to digital broadcasting. The Association of Commercial Television (ACT) issued a statement warning that the convergence of various forms of electronic media requires an urgent and thorough overhaul of… Continue reading UK: Birmingham Audiovisual Conference
A DGXV working document entitled “Judging Self-Regulation: When does it make a meaningful contribution to the level of data protection in a third country” has been circulated to interested parties. The document proceeds from Article 25(2) of the data protection directive which requires the level of protection afforded by a third country to be assessed… Continue reading EU: EC considers data protection
EC consumer affairs officials of DG XXIV – specifically believed to be Christiane Specht and her Danish head of unit, Nymand-Christensen – have begun studying the relationship between schools and industry sponsorship in Belgium, France, Scandinavia, Spain and the UK to attempt to arrive at an overall view of the way different MS operate policies… Continue reading EU: Schools marketing under scrutiny
The Senate Commerce Committee has presented a tobacco bill that threatens drastically to curtail all advertising and marketing. The bill has two aspects. If the tobacco companies want limits to their future financial liabilities on health grounds, then they must accept previously proposed Food and Drug Administration (FDA) curbs, plus the additional ones proposed by… Continue reading US: More pressure on tobacco companies
