New Woman magazine has claimed the Comag Consumer Magazine of the Year award in this year’s PPA Magazines ’98 Awards. The Emap Elan title was given the award following a dramatic turnaround from falling sales and lack of editorial clarity into an increase in sales of 24% a year and a sharper editorial focus. At… Continue reading New Woman Wins Consumer Mag Of The Year At PPA Awards
The latest IPA Trends In TV report shows that average daily viewing for the first quarter of 1998 was slightly down year on year, from 3.89 hours to 3.84 hours.Terrestrial channels’ share of total viewing was also down as the share taken by the non-terrestrial channels continues to grow. ITV’s consolidated all homes viewing share… Continue reading TV Viewing Falls
Decaux, the French outdoor advertising group, has said that it will increase its offer to buy UK rival More Group from £475 million to £522 million if its takeover ambitions are cleared by the Monopolies and Mergers Commission (see MMC To Investigate Decaux Bid).Decaux has said that it is confident the MMC investigation will rule… Continue reading Decaux May Up More Bid
ITN Online, at http://www.itn.co.uk/, received almost six million page impressions during March from 153,421 users. This is up from 1.886 million impressions from its last audit in December 1997.ITN Online has also said that it will be moving its online sales operation in-house from June. At the moment ad sales are handled by TSMSi.ABC //electronic:… Continue reading ITN Site Usage Grows
ITV has commissioned a new three-hour Saturday morning entertainment series called SMTV:LIVE, which will begin a 52-week run at the end of August.The new show, which will be presented by Ant & Dec, will comprise a mixture of studio-based entertainment, comedy and music as well as material from outside broadcasts.Commenting on the commission, ITV’s controller… Continue reading ITV To Launch New Saturday Morning Show
Latest data from CAA/EDI shows that April cinema admissions rose 6% year on year to 12.136 million. Average weekly audiences during the month are put at 2.83 million.Films which were released in April included Hard Rain, Scream 2 and The Rainmaker.Subscribers can access the Cinema database by selecting “Cinema” from the drop-down box at the… Continue reading April Cinema Admissions Top 12 Million
The European Parliament’s vote in favour of the Directive banning all tobacco advertising and sponsorship has caused protests from across many sectors of the EU’s media industry. Print media trade bodies have denounced the ban as being anti-democratic and illegal. There was a heated and lengthy debate in the European Parliament in Strasbourg before the… Continue reading EU: EP approves ad ban
The ITC today announced that it had formally awarded a digital TV licence to SDN, a jointly owned company in which NTL, S4C and United News & Media hold equal shares.The ITC had previously said that it would award a licence to SDN (formally S4C Digital Networks, see UNM Seeks New Route To Digital TV)… Continue reading ITC Grants Digital Licence To SDN
The Newspaper Publishers Association has approved the new NRS test questionnaire for newspaper supplements(see NPA NRS Analysis Due Tomorrow) and the methodology will be extended to the whole sample from July 1 1998.The IPA has welcomed the NPA’s decision, saying: “The IPA strongly supports the continuation of the NRS being the single joint industry provider… Continue reading NPA Approves NRS Changes
The European Commission has finally agreed that genetically modified food will only have to be labelled as such when the presence of GMOs is proven, and has thus dropped its previous requirement that such foods should carry “may contain” labelling when it is unclear if they contain GMOs.
