ITV and soft drinks brand Tango have negotiated a deal for sponsorship of a one-off documentary called The Truth About Footballers.The documentary will examine the change in image of football over the last decade and will adopt the same style as the broadcaster’s Truth About Women series.The deal was negotiated by ITV sales house, TSMS,… Continue reading Tango To Sponsor ITV Football Show
ITV claimed only four awards at last night’s Bafta awards ceremony whilst the two BBC terrestrial channels picked up most of the others.Whilst ITV won awards for A Touch of Frost (the important viewers’ award) and the Southbank Show, No Child of Mine and Roger Cook, BBC2 did particularly well on the comedy front. The… Continue reading BBC Outdoes ITV At Bafta Awards
The ITC has said that the debate over technological standards for accessing digital TV services must be driven by what consumers want rather than what technology can deliver. The comments were made in reply to the EU Green Paper on the Convergence of Telecommunications, Media and Information Technology. The Commission also doubts whether a Euro-level… Continue reading ITC Says Consumers Will Set The Pace Of Digital Convergence
Local newspaper publisher Newsquest today announced pre-tax profits of £17.3 million for the three months to April 5, up from £9m the previous year. Turnover rose from £71m to £79.5m.Classified ad revenue rose from £40.5m to £45.8m while display ad revenue went up from £18.8m to £19m. Circulation revenue rose from £10m to £10.1m.Newsquest yesterday… Continue reading Newsquest Almost Doubles Profits
The April Retail Prices Index was announced this morning as 162.6, an increase of 1.1% on the previous month and a rise of 4.0% on April 1997.Subscribers can access RPI trends by selecting “Encyclomedia” from the drop-down box at the top of this page.
A new magazine devoted to Jaguar cars has been launched. Jaguar Monthly is published by Kelsey Publishing, which also produces Car Mechanics and Custom Car , and is edited by Gordon Wright.Kelsey Publishing: 0181 441 9500
The UK online travel and leisure magazine, Travel Insight, has teamed up with Emap Online to provide its content on the a2bTravel.com site.Travel Inisght was launched eighteen months ago by travel journalists Roger Bray and Jeff Mills to provide “a lively mix of travel news, views and features.”http://www.a2btravel.com/travelinsight/
An average of 7.8 million people (65% share) watched the FA Cup Final between Newcastle and Arsenal on ITV on Saturday afternoon, according to unofficial figures from the Network Centre. The audience peaked at 8.9 million viewers. This is down from last year when BBC1’s coverage was watched by a peak of 10.9 million.This year… Continue reading 7.8 Million Tune In To ITV’s FA Cup Coverage
ITV has unveiled the team which will provide commentary and analysis of the channel’s World Cup coverage this summer, and describes it as ‘the best in the field’.England manager Glenn Hoddle may be joining the commentary team depending on England’s performance in the competition. Two of England’s previous managers, Bobby Robson and Terry Venables will… Continue reading ITV Announces World Cup Coverage Team
The introduction of a new ratings-based trading system for outdoor poster advertising would benefit media owners but not advertisers according to new research by poster specialist Concord.The study, commissioned by Rosemary Taylor Associates, was conducted in order to learn more about attitudes towards outdoor audience researcher, Postar, and to discover opinions on the possible introduction… Continue reading Outdoor Ratings Proposal Greeted With Reservation
