What is the true relationship between machine learning and AI, and where should marketers be putting their efforts, asks Tim Webster.
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Horler has spent the last 19 years at Dentsu Aegis Network – most recently as CEO of Dentsu Aegis US.
Harwood will be responsible for leading the agency’s strategic output across a client base which includes Iceland, Ladbrokes Coral and Suzuki.
The apocalyptic reports on the death of media agencies have been greatly exaggerated, writes Dominic Mills.
With revenues of approximately US$3 billion and almost 17,000 employees, the UK is WPP’s second-largest market worldwide.
Nick Theakstone has been appointed to the new role of global chief investment officer.
Mediatel is hosting its first Out-of-Home Summit on 23 January, bringing together key players to share their views on the sector’s newest developments and challenges, and OOH’s role in the media landscape.
Four days into the New Year and already there are so many talking points: The spectre of an ad-blocking meltdown, trouble at Vice, Snap lols, Hopkins World, JPMorgan’s YouTube fix…and Murdoch calling Trump a fucking idiot.
Based in the Wavemaker Paris office, Hernandez will lead the agency’s relationship with the global L’Oréal clients based in France.
The former Sun and Mail Online columnist will be joining the likes of English Defence League founder and ex-leader Tommy Robinson, and will be writing a regular column at her new site HopkinsWorld.