More Opinion articles

With a highly anticipated Enders report into TV advertising out this week, Bobi Carley looks at a linear medium firmly back on planning agendas

Tom Laranjo, MD of Total Media, looks at recent news and gets to the bottom of the human behaviour behind the headlines

The debate over Big vs Small(er) screen distribution fixates on the channel, missing the bigger opportunity for the hyper growth of the film medium, says Mindshare’s head of worldwide, Ollie Joyce

Anomaly’s Lachlan Williams discusses the transformative power of brand thinking and why creative companies hold the key to success

Gavin Wilson, chief revenue officer at VIOOH gives 10 reasons to bring digital OOH into the fold of planning, buying and optimising at a single point of purchase via the DSP

Bob Wootton warns P&G of cosying up to the Chinese and discusses two areas of concern for Project Origin

Lindsay Shelton, strategic partnerships manager at A Million Ads, extols the benefits of a new frontier in podcast advertising

Dominic Mills looks at two vaccination ad-spots, an entrepreneur who triumphed in the Den and the deafening silence of ESL team sponsors

Richard Reeves, the Association of Online Publishers MD talks about accelerated trends, D&I, collaborations and reveals a secret about himself

QPR fan, Ray Snoddy picks over the bones of the European Super League and suggests what should happen now