More Opinion articles

For all the challenges the sector faces, there are very few media channels in which watching the ads are considered as part of the whole experience

Ray Snoddy provides his thoughts on the first few days of GB News programming

There is one topic currently uniting the entire C-Suite. How much has been changed for good, and which parts of the business will go back to pre-Covid times?

MediaCom’s UK CEO explains how the media agency is setting targets for teams – not just across the business.

Media on Media: Mu Ali reviews the launch of GB News.

Dominic Mills looks at what the All in census results have to say about D&I before tuning in for a spot of GB News

Financial penalties may be what’s needed to bring about the changes we need over diversity, writes the UK CEO of Mediahub.

We need more All In Reports and more CFlight-shaped initiatives to help solve our industry’s challenges, writes the editor

The All-in Census is full of strong data and good intentions, but some of the findings show the scale of the challenge making the ad industry more inclusive, Jan Gooding warns.

Raymond Snoddy salutes the UK broadcasters for evolving US product CFlight as a compelling tool for TV advertisers.