New research highlighted how the LGBTQIA+ community feel about OOH ads and recommended action points for brands.
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Six full-day sessions will focus on different business functions at the agency and the opportunity to respond to a live brief.
Global retains the Tube contract and JCDecaux the bus shelter contract for a further eight years.
UK revenue was up 17% as digital continued strong growth.
New double-sided screens offer accessible passenger information as well as advertising.
Halliday will become the UK group’s first programmatic director.
Adjusted revenue of €195.1m was driven by double-digit growth across all three business segments.
New research has found that for every £3 spent in store due to an OOH exposure, £2 is spent online.
Omar Oakes and Maria Iu digest the big stories of the week and Les Binet talks to The Media Leader about why he’s created an AI version of himself.
Screens at bus shelters garner more attention than other digital channels, new research suggests.
