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Virgin1 has unveiled a new character as the face of the channel as part of its forthcoming rebrand.Red will appear on air from 9 June at 9pm, taking charge of all programme navigation and credit rolls by adding his own commentary and onscreen activity.He will also appear in Virgin1 idents with the channel’s best known… Continue reading Virgin1 unveils new channel character for rebrand

The OFT has advised the Competition Commission to consider changes to ITV’s Contract Rights Renewal (CRR) mechanism, which was introduced as a condition for the merger of Carlton and Granada in 2003.An OFT consultation found that whilst ITV1’s market position has declined, it remains almost the only provider of very large commercial audiences.However, the OFT… Continue reading Changes could be made to ITV’s CRR

ITV1’s big ratings-winner Britain’s Got Talent reached a high of more than 13.1 million viewers between 8.30pm and 10pm last night.Over 12.3 million average viewers tuned in to see eight more acts perform in the fourth semi-final, in front of an audience and judges Simon Cowell, Amanda Holden and Piers Morgan, in a bid to… Continue reading Britain’s Got Talents draws in over 13m viewers

Sky has emerged as the favourite to buy Virgin Media Television, which owns brands such as Living and Virgin1 as well as the sales house IDS.The rival broadcasters look set to strike a deal for £160 million, despite being involved in a bitter dispute last year, which resulted in each company taking off the other’s… Continue reading Sky is set to buy Virgin’s TV business

Thinkbox, the television marketing body for the main UK commercial broadcasters, is launching its first TV advertising campaign.The ad is aimed at reminding advertisers of the effectiveness of TV advertising and will attempt to encourage them to seek help from Thinkbox if they are considering using TV for the first time .The campaign launches with… Continue reading Thinkbox launches first TV ad campaign

Half of all British adults are still unclear of what the digital switchover involves, according to a new report from moneysupermarket.com.Despite years of preparation and millions of pounds worth of advertising, just under half the British population (45%) admit to not knowing what the upcoming switch-off entails.Around 22 million adults do not know the digital… Continue reading Confusion over the digital switch-off

ITV1’s UEFA Champions League Final coverage attracted more than 10.3 million peak viewers last night and an impressive 33.7% average audience share between 7pm and 10.10pm.Over 7.8 million average viewers tuned in to see Manchester United lose 2-0 to Barcelona at the Stadio Olimpico in Rome, the English sides first European defeat.Barcelona took an early… Continue reading Champions League Final attracts over 10 million viewers

Britain’s Got Talent stole the show once again last night with more than 14 million peak viewers between 8.30pm and 10pm.The third semi-final kept the programme’s ratings as high as ever, attracting over 12.7 million average viewers and almost a 50% audience share for ITV1 during the peak-slot.Another eight acts performed in front of judges… Continue reading Britain’s Got Talent steals the show

Sky News has launched a new ad-funded video application on Apple’s iPhone, which delivers breaking news via text, images and video content.Sky has signed Bacardi as its first brand to advertise on the application, which also allows users to send their own news and pictures directly through to the broadcaster, according to reports.The application will… Continue reading Sky launches ad-funded news application on iPhone

Britain’s Got Talent dominated the ratings this bank holiday weekend with a peak of almost 14.5 million viewers last night.The talent show, which aired on three consecutive nights, kick-started on Saturday with a high of more than 12.7 million viewers, securing ITV1 with nearly 50% of the audience share between 8.20pm and 9.50pm.The first of… Continue reading Britain’s Got Talent hits a high of 14.5m viewers