Amongst US television households with digital video recorders (DVRs), more than 78% of all viewers who watch recorded broadcast primetime shows within a week play them back within two days and 84% play them back within three days, according to new research from Nielsen Media Research. Nielsen says that among viewers age 18-49, 76% played… Continue reading 78% Of US DVR Households Playback Shows Within 1 Week
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Cable TV operators are continuing to expand the reach of their cable video and high-speed data services, according to a new report from In-Stat. In-Stat said that out of the 1.2 billion TV households around the world, 355 million are currently cable TV households. Total worldwide cable TV households are still increasing, although at a… Continue reading Cable TV Households Continue To Grow
Sky’s high definition TV service will have 650,000 subscribers by 2010 (6.8% penetration), according to new forecasts from Merrill Lynch. Sky+ meanwhile, is forecast by Merrill Lynch to have 2.8 million subscribers by 2010 (31% penetration), up from the 1.7 million recorded in Q1 2006, and higher than Sky’s own forecast of 25% penetration by… Continue reading Sky+ To have 2.8 Million Subscribers By 2010
Sales of digital televisions, set-top boxes and recorders have overtaken sales of analogue equipment for the first time, according to market researcher GfK.In the three months to September, the company revealed that digital sales accounted for 51% of all television equipment sold. Information gathered from 20,000 stores showed year on year growth of flat screen… Continue reading Digital TV Sales Overtake Analogue For The First Time
Video-on-demand (VOD) is now in 25 million digital cable homes in the US, and 60% of digital cable subscribers have used VOD, up from 25% two years ago, according to new consumer research from Leichtman Research Group (LRG). However, LRG says that the overall impact of digital video recorders (DVRs) and VOD on US television… Continue reading VOD Now In 25 Million US Cable Homes
One in six households in the US now has at least one high definition capable television (HDTV), a quick increase from about one out of every fourteen households just two years ago, according to new research from Leichtman Research Group (LGR). LGR’s research reveals that the mean annual household income of HDTV households is 42%… Continue reading One In Six US Households Has HDTV
The BBC and Sky dominate mobile TV and internet, according to new research from Telephia which shows that 33% of all mobile TV viewers watched BBC1, whilst 29% watched Sky Sports. The BBC also secured top ranking amongst mobile internet sites, with 28% of all mobile web users visiting the site, whilst the Sky Sports… Continue reading BBC And Sky Dominate Mobile TV And Internet
One out of every ten online consumers in the US watches television broadcasts online, according to the latest Consumer Internet Barometer survey from The Conference Board and TNS. The top reasons given for watching TV broadcasts online are personal convenience and avoiding commercials. Only a small percentage of consumers claim that their traditional television viewing… Continue reading One In Ten US Online Consumers Watches Internet TV
Mobile TV is seen as having good potential for growth as it is a service which should have mass appeal across the whole customer base, unlike many other content services such as games, according to new research from Ovum. Mobile gaming, says Ovum, appeals to around only 20% of users, whilst there have been some… Continue reading Mobile TV Providers Could Have To Consider Ad Supported Models
Ofcom has upheld complaints that a Channel 4 series, Pepsi Max World Challenge, broke Ofcom’s Broadcasting Code because of the amount of Pepsi branding featured in the programmes.The series, in which 12 amateur footballers were followed as they competed to see who had the best attributes to make a world class player, was found to… Continue reading Ofcom Upholds Complaint About Channel 4 Pepsi Sponsorship