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Culture secretary Andy Burnham has voiced opposition to product placement in television in his first major speech on broadcasting.Speaking to an audience of media industry figures, he said: “Here and now I do want to signal that I think there are some lines that we should not cross – one of which is that you… Continue reading Culture Secretary Not In Favour Of Product Placement

A whopping 9.1 million adults tuned in to the final of The Apprentice last night on BBC One, as Lee McQueen was crowned winner of the reality show.It went right down to the wire, with Sir Alan eventually discarding loud-mouth Clare in favour of the rough and ready McQueen.An average of 8.3 million adults (a… Continue reading 9m See Lee Win The Apprentice

GCap Media’s Gold Radio Network has signed an exclusive two year content deal with Sportsmedia Broadcasting, provider of bespoke radio sports bulletins and sister financial news company Businessmedia, to provide bespoke sports news and finance bulletins.Sportsmedia and Businessmedia’s programming will slot live and direct into Gold Radio Network’s entire network of AM and DAB stations… Continue reading GCap’s Gold Radio Network Signs Content Deal With Sportsmedia

Kangaroo, the on-demand video player from BBC Worldwide, ITV and Channel 4, will offer the ability to target advertisements to specific demographics, according to Errol Baran, head of new media advertising sales at Channel 4.Speaking on Tuesday at MediaTel Group’s Media Playground event in a session on broadcast and IPTV, Baran said that the service… Continue reading Kangaroo To Target Ads To Specific Demographics

UKTV is to rebrand all of its channels over the coming 12 months, beginning by making UKTV Gold a comedy channel and launching an entertainment channel.The final three months of the year will see the broadcaster restructure and expand its entertainment portfolio, with factual channels following early next year and lifestyle channels in the spring.UKTV… Continue reading All UKTV Channels To Be Rebranded

Speaking at yesterday’s MediaTel Group Media Playground event, Guy Phillipson, CEO of the Internet Advertising Bureau, said that in five years 35% of all media could be on the IP platform.In a brief but wide ranging interview with BBC media correspondent Torin Douglas, Phillipson also spoke about the direct response benefits of online, particularly in… Continue reading The Media Playground Interview: Guy Phillipson

Five’s digital channel, Fiver, is to air the two fly-on-the-wall series Living Lohan, starring celebrity mum Dina Lohan and daughter Ali Lohan, and Denise Richards: It’s Complicated.Living Lohan is a reality series from E! Entertainment Television starring celebrity mum and manager Dina Lohan and her youngest daughter, up-and-coming teen star Ali Lohan.In Denise Richards: It’s… Continue reading Fiver Gets Two New Reality Shows

Lee Bartlett is to replace Dawn Airey as ITV’s managing director of global content.Bartlett will be responsible for overseeing ITV plc’s UK and international production and distribution businesses, including ITV productions.Bartlett joined ITV Global Content as chief operating officer for the division at the start of April this year and has been acting as interim… Continue reading Bartlett To Replace Airey At ITV

Italian football fans might not have enjoyed watching, but over 5 million adult viewers tuned in to see the Euro 2008 match between Holland and Italy last night.The 3-0 win recorded by the Dutch was seen by an average of 5.2 million, with viewing peaking at 6.7 million for the last fifteen minutes of the… Continue reading Over 5m See Dutch Hammer Italians

The opening games of Euro 2008 got off to a good, if not spectacular, start for the big two terrestrial channels.BBC One’s coverage of the opening ceremony – and the first tournament match between Switzerland and Czech Republic – attracted an average of just under 3.3 million adults (with a 27.9% share of viewing).This proved… Continue reading Respectable Viewing Figures For England-less Euro 2008