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Total television viewing among 16-34s is set to rise from 2010 onwards following an initial period of decline, according to a new report from Attentional. This is in spite of the fact that average daily television viewing among this group is set to drop from around three hours a day in 2006, to 2.86 in… Continue reading TV Viewing Among 16-34s To Grow From 2010 Onwards

BBC Two was the only terrestrial channel to see any growth in its viewing share in all homes year on year for May, with the station experiencing a 0.2 percentage point rise.Channel 4 saw the largest fall, at 2.1 percentage points, whilst Five, BBC One and ITV1 also dropped.All ViewingChannel 4 saw its viewing share… Continue reading Television Viewing Round-Up – May 2007

May revenues fell year on year for all terrestrial channels, for the fourth month in a row, with Five seeing the largest dip at 7.5%.ITV1’s revenues also dropped by over 7%, despite the channel showing both the Champions’ League Semi Final and Final during the month, both of which should have been a large draw… Continue reading TV Market Round-Up – May 2007

Louis Walsh is to make a “sensational” return to The X-Factor after Brian Friedman, one of the Grease Is The Word judges who was going to replace Walsh on the panel, has had a change of heart.Friedman will now become creative director on the show, and Walsh declared himself delighted to be reinstated. “In spite… Continue reading Louis Walsh Returns To The X-Factor

Mobile TV’s popularity last year was not as great as expected, according to a new report from IMS Research. Based on a recent study by the company, broadcast mobile TV handsets shipped worldwide numbered 4.7 million in 2006, with the majority shipping in the Asia Pacific region. Subscribers in Europe were only about 30% of… Continue reading Mobile TV’s Popularity Not As Great As Expected

More than 80% of households in the UK now receive digital television services on their primary set, up from more than 77% in the last quarter, with almost 82% of homes receiving multi-channel TV at the end of Q1 2007. Ofcom’s latest Digital Progress Report has shown that more than 20.4 million households now have… Continue reading UK Digital TV Penetration Exceeds 80%

Television advertising spend will rise in 2007 despite a sluggish start to the year, according to Nick Bampton, managing director of Viacom Brand Solutions (VBS). Bampton was speaking at the Marketing Week TV conference, where he said that despite an “annus horribilis” in 2006, TV advertising was up nearly 11% in six years. Figures from… Continue reading TV Adspend Predicted To Rise

ITV has confirmed that The Carphone Warehouse has signed a three-year deal to become the new integrated sponsor for the fourth series of hit talent show The X-Factor.The deal will see The Carphone Warehouse sponsoring all episodes of the forthcoming series of The X Factor on ITV1, repeats and brand extensions like The Xtra Factor… Continue reading Carphone Warehouse Announces The X-Factor Sponsorship

Consumers may soon be able to download programmes from the BBC, Channel 4 and ITV for free via broadband, after reports that the three broadcast giants are in talks over a new joint venture.The talks could lead to a new video downloads service that could “do for broadband what Freeview did for digital TV”.Called “Project… Continue reading Big Broadcasters Join Together For Free Download Service

The pay TV market in the Middle East and North Africa (MENA) will grow by 36% over the next five years, according to new research from Informa Telecoms & Media. The fourth edition of Informa Telecoms & Media’s Middle East and Africa TV report shows that the region’s 4.5 million pay TV subscribers at the… Continue reading Strong growth forecast for Middle East & Africa pay TV