It’s Friday August 25, and that can only mean one thing for the television industry: It’s the Media Guardian Edinburgh International Television (MGEITF).NewsLine will be bringing you all the latest info from this weekend’s MGEITF, making sure that you get the hottest news and major talking points from what promises to be a scintillating weekend.All… Continue reading NewsLine Hits The Road For The MGEITF
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The UK remains the only country in Europe with over 50% of households having digital television services, according to a report just published by independent market analyst Datamonitor. Datamonitor estimates that by 2010, 95% of UK households will have made the transition to digital TV and the UK will remain the most penetrated digital market… Continue reading UK Only Country In Europe With Over 50% DTV Services
Around 7 million people now watch TV programmes on their PC/laptop via broadband or mobile phone, according to a new study from independent brand consultant specialist Contentworx. The survey, of 1000 adults demographically weighted to represent the UK population, was carried out by ICM Direct, and was focused on understanding the motivation behind watching TV… Continue reading Around 7 Million Watch TV Online Or Mobile
Littlewoods has agreed a cross-platform deal with ITV to sponsor the new Trinny and Susannah series due to air this Autumn on ITV1.The sponsorship package includes online, interactive, mobile interactive bumpers and licensing opportunities for Littlewoods as well as branding on all programme-related on-air trailers and off-air marketing.This is the first time Littlewoods has advertised… Continue reading Littlewoods To Sponsor Trinny And Susannah
US adults whose households have a digital video recorder (DVR) are more upscale than those who do not and are more likely to be heavy readers of magazines and newspapers, according to new data from Mediamark Research Inc (MRI). the Autumn MRI data release said that 8.6% of US adults reported having a DVR in… Continue reading US DVR Households More ‘Upscale’ Than Those Without
Pay TV subscriptions in Western Europe are set to grow by 31% between 2005 and 2011, according to new research from Analysys. Analysys also says that low penetration of premium services in many markets suggests room for continued ARPU growth, with incumbents rapidly joining the innovative companies that are already offering TV services. However, it… Continue reading Pay TV Subscriptions In Western Europe To Rise 31% By 2011
Media multitasking, the simultaneous consumption of different media, continues to be the norm in the US, according to the just released results of a survey carried out by BIGresearch. BIGresearch says that these multi-taskers cross all forms of media usage, both traditional and new. For example, almost 70% of internet users say they watch TV… Continue reading Media Multitasking Continues As New Media Options Gain Usage
Whilst overall television viewing levels continue to show a decline, digital television coverage is growing, according to the IPA’s latest Trends In Television report covering Q2 2006. The report suggests that the major channels continue to suffer from the growth of the non-terrestrial channels, which have significantly extended their patronage over the past year and… Continue reading IPA Report Shows Continual Decline In TV Viewing
July brought with it the culmination of the World Cup and subsequently ITV1 suffering a very low average weekly viewing share across all television homes, as it fell to 16.8% share across the month.ITV1’s share also fell in digital homes whilst BBC One saw its share swell year on year, although not to the levels… Continue reading Television Viewing Round-Up – July 2006
By 2010 just under 30 million households in the US, Europe and Japan will have acquired a standalone hi-def disc player or recorder, according to Screen Digest. Screen Digest expects that sales of stand-alone Blu-ray and HD DVD players and recorders will initially be rather slow. It anticipates sales of 430,000 stand-alone Blu-ray/HD DVD players… Continue reading Blu-ray And HD DVD To Battle For Market Dominance