Jenny Abramsky, the BBC’s director of audio and music, is leaving the corporation after almost 40 years to chair the board of the National Heritage Memorial Fund.Gordon Brown today announced that Abramsky would join the fund in September, bringing to an end the BBC career of one of its longest-serving senior executives.Abramsky joined the BBC… Continue reading Abramsky Leaves BBC After Almost 40 Years
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Last night’s controversial Champion’s League match between Arsenal and Liverpool was a big winner for ITV1, with the game’s coverage attracting an average of almost seven million adults to the channel.The quarter final second-leg, which saw Liverpool beat their southern rivals following a ‘dodgy penalty’, gave the channel a 31% viewing share between 7.30pm and… Continue reading Champion’s League Scores For ITV1
Channel 4 has signed Nintendo, Dyson and Smart Car for the broadcaster’s first themed ad break to run in peak time.The ad break has its own design-themed indents and voiceover and will run during the launch show of Grand Designs Live, which is part of C4’s new season schedule (see Channel 4 Unveils Spring Line-Up).The… Continue reading Channel 4 Creates Themed Ad Break To Attract Advertisers
Ofcom has ruled that the BBC must admit to viewers that it breached broadcasting regulations following the airing of repeated swearing during Live Earth coverage on BBC One and BBC Two.This is one of the regulator’s harshest measures to date on the BBC, with the watchdog saying that the corporation was guilty of a “serious… Continue reading BBC Guilty Of Live Earth Broadcasting Breach
Ofcom has set out drastic proposals to toughen regulations for participation TV shows following the premium-rate phone-in scandals that dominated 2007.TV and radio shows relying heavily on premium-rate telephone services, such as quiz shows and psychic and adult chat lines, are the focus of the clampdown.Five’s Quiz Call and more than 20 adult channels are… Continue reading Ofcom Sets Out Dramatic TV Phone-In Rules
People who read newspapers on a regular basis spend more money on Christmas presents than those who watch the most amount of television, according to new research from the Newspaper Marketing Agency. The study found that print readers outspent TV viewers in the Christmas run-up across a range of categories, including groceries, alcoholic drinks, household… Continue reading Research Reveals Newspaper Readers Spend More Than TV Watchers
Magic 105.4 is launching a new television advertising campaign made up of user-generated content.The campaign features two 30-second spots with the theme “Magic good mood film”, which were created after an appeal by breakfast DJ Neil Fox for listeners to send in photographs that made them smile.Images were submitted via Magic’s website, where a link… Continue reading Magic Launches UGC TV Ad Campaign
Despite concerns from writer Russell T Davies, the return of Doctor Who in an earlier Saturday night timeslot did the programme no harm, with an average adult audience of over 7.4 million.The Time Lord, with new travelling companion in the shape of Catherine Tate in tow, gave BBC One a 38.8% audience share, before Graham… Continue reading Time Lord Triumphs With More Than 7.4 Million
A new report from research firm Attentional indicates that the sharp drop in the BBC’s viewing share observed in recent years will flatten out, with the corporation’s network of channels projected to have 32.1% of viewing in 2012.This figure is down from 34% in 2007, and while Attentional adds that ITV will narrow the gap… Continue reading BBC’s Viewing Share To ‘Flatten Out’
A new report from research firm Attentional indicates that the sharp drop in the BBC’s viewing share observed in recent years will flatten out, with the corporation’s network of channels projected to have 32.1% of viewing in 2012. This figure is down from 34% in 2007, and while Attentional adds that ITV will narrow the… Continue reading BBC’s Viewing Share To ‘Flatten Out’
