By 2011, eMarketer estimates there will be more than 200 million broadband internet users in the US, 92% of whom will regularly watch video online. At that time the broadband audience will be two-thirds the size of the total US TV audience, up from less than half the TV audience in 2006, says the online… Continue reading Traditional TV Model To Change Significantly
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Thinkbox has just published its Quarter 2 review for 2007, which shows that commercial TV is continuing to grow.The research shows that as digital penetration has expanded, so too have commercial impacts.Thinkbox says that individuals’ impacts rose over 3.3% against the same quarter last year and, as in the first three months of the year,… Continue reading Commercial TV Continues To Grow
June revenues increased for terrestrial channels by 4.5% year on year, although ITV1 was an exception as its revenue fell by 4.1%, likely due to the World Cup coverage dominating ITV1’s schedule this time last year (see England Score With Biggest World Cup Viewing Figures).Channel 4 had a very good month as it saw its… Continue reading TV Market Round-Up – June 2007
Internet TV advertising could achieve revenues of up to $10 billion worldwide by 2011, according to a new industry report from Understanding & Solutions. Understanding & Solutions adds that this equates to 18% of the internet advertising market for that year, forecast at $57 billion. However, there is an internet TV ‘goldrush’ in progress, as… Continue reading Internet TV Ad Revenues Could Reach $10bn Worldwide
ITV1 was the only terrestrial channel to see a year on year rise in its viewing share in all homes for June, with Britain’s biggest commercial broadcaster up two percentage points.Channel 4 felt the greatest decline in its share, down two percentage points for the month, whilst BBC One, BBC Two and Five also fell.All… Continue reading Television Viewing Round-Up – June 2007
A new report by independent market analyst Datamonitor expects digital TV services to reach around 165 million homes in Western Europe and the US by 2012. The European and US digital TV, 2006 – 2012 report says that innovation through digital service provision will be a crucial factor for survival. The likes of Apple TV,… Continue reading Digital TV To Reach 165 Million Homes
ITV’s commissioning executive Liam Keelan will return to the BBC as its new daytime controller.Keelan will rejoin the BBC after just 18 months at ITV as controller of daytime.He left his role as BBC One scheduler early last year, when he was hired by then newly arrived ITV director of television, Simon Shaps, as part… Continue reading ITV Exec Will Return To The BBC
A new report from iSuppli suggests that the market for IPTV video services will rise to $26.3 billion in 2011, up from $779.2 million in 2006. It adds that telcos view IPTV as an opportunity to recapture the revenue generated by many of the internet-based services that have bypassed them by travelling through their broadband… Continue reading IPTV Video Revenue To Reach $26 Billion By 2011
Television adspend in the UK should experience modest growth in the third quarter, according to a forecast from ZenithOptimedia. A report in MediaWeek says that the TV market has been boosted by substantial growth in categories such as internet search, gambling and leisure, alcohol, food and retail, against a weaker performance in traditional areas such… Continue reading TV Adspend Faces Modest Q3 Growth
This year’s MediaGuardian Edinburgh International Television Festival will see increasing focus on digital developments in the media, and will stick with its long-winded title despite suggestions last year the festival would re-brand to reflect the converging landscape.Festival chair Tim Hincks said today at the event’s programme launch in central London that organisers were keeping their… Continue reading Television Festival To Focus On Digital Future